Rory Van Loo's research focuses on how technological, market, and social shifts invite a rethinking of the regulatory framework for consumer-facing businesses.
Prior to BU, Professor Van Loo served on the implementation team that built the Consumer Financial Protection Bureau. He also spent several years at McKinsey & Co. conducting empirical studies for multinational corporations in mergers and acquisitions, consumer marketing, and organizational design.
Professor Van Loo’s intellectual engagement with digital markets began with an undergraduate major in science, technology, and society, focusing on computer science. He then received a Thomas J. Watson Fellowship to travel to Argentina, Costa Rica, the Côte d’Ivoire, India, Mali, Peru, Senegal, and Vietnam researching the social impact of the internet.
