Main Page

Project VRM

VRM, or Vendor Relationship Management, is the reciprocal of CRM or Customer Relationship Management. It provides customers with tools for engaging with vendors in ways that work for both parties.

CRM systems until now have borne the full burden of relating with customers. VRM will provide customers with the means to bear some of that weight, and to help make markets work for both vendors and customers — in ways that don't require the former to "lock in" the latter.

More on the About Page.

Note: the shortest link to this page is http://projectvrm.org.

Resources

• ProjectVRM mailing list

• VRM and -related events

• VRM Initiatives

• VRM Process

• VRM scenarios

• VRM technology

• VRM coverage in blogs

• VRM discussion in podcasts

• Questions raised by VRM

• VRMcompanies — A list of VRM or VRMlike comnpanies

• Expressions of Relationships (notes from VRM meeting 2006-01-25)

• Other related efforts

• VRM development efforts Moved to Initiative brainstorming... propose deletion

• VRM project ideas Moved to Initiative brainstorming and misc propose deletion

• VRM challenges and use cases Moved to Initiative brainstorming and misc propose deletion