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John Deighton

Harold M. Brierley Professor of Business Administration, Harvard Business SchoolDirector, Berkman Klein Center for Internet & Society

John Deighton is the Harold M. Brierley Professor of Business Administration at the Harvard Business School.  He studies online and social network marketing, and business institutions and practices that make use of personally identifiable data.

John Deighton
Harold M. Brierley Professor of Business Administration
Harvard Business School
Soldiers Field Road, Boston MA 02163


News

Nov 14, 2011

John Palfrey's Next Chapter: Onward to the Phillips Academy!

The directors of the Berkman Center wish to extend our warmest congratulations to John Palfrey, our colleague and friend, upon his appointment as the Head of School of the… More


Courses

Marketing – Fall 2014

The objectives of this course are to demonstrate the role of marketing in the company; to explore the relationship of marketing to other functions; and to show how effective… More