From Cyberlaw: Difficult Issues Winter 2010
Jump to navigation Jump to search

Why Kitchen Remodeling Businesses are on the Rise

The risk of starting a new business can be very dangerous. A marketing professional will tell you that it is vital to assess the market before you can determine whether or not there is demand for your small business opportunity. There is little chance of a business being profitable if consumers do not demand the services of that business. A kitchen remodeling business is one example of a business that sees rising consumer demands.

Potential customers are actively looking to hire kitchen remodeling businesses to handle projects from kitchen cabinet refacing and full-scale kitchen gutting/rebuilding. This is the right time to think about starting your own business. But why is there such a demand for high quality remodeling work? These are some of the factors that contribute to this rise in remodeling

Return from the Kitchen

The first is that the whole nation is returning to the kitchen. A volatile economy and a need for quality family experiences are pushing families to the kitchen and away from fast food and restaurants. Consumers are being urged to eat in and avoid food allergies, obesity, and diabetes. As families spend more time in the cooking area, they begin to notice design flaws. This increases the market value for a quality remodeling business.

The DIY Fallow

Over the past ten-years, there has been a massive do-it'yourself boom in the country. However, this boon is slowly waning. With increasing demands on their time and work, consumers are less willing to invest in a large kitchen remodel. Kitchen remodeling is becoming increasingly popular among consumers as a cost-effective method to update their kitchens.

The Struggling Market for Housing

In the past real estate was so popular that consumers were reluctant to spend on elaborate remodeling projects. They preferred to sell their home and find a better property to live in. However, this trend is changing. Customers are choosing to renovate their own homes rather than hiring real estate agents. This is a huge deal for kitchen remodeling entrepreneurs. Customers are looking for the right business owners to make their home perfect.

Social Networking and Home Improvement Television

Social networking and home-improvement television are two of the most important reasons there is an increase in kitchen remodeling business. Customers can look through thousands of photos of recently remodeled kitchens via social image-sharing platforms. The latest design trends are right in front of them, which encourages them into making plans for their own kitchens. The popularity of television shows about home improvement is growing and people can see the benefits of a high quality kitchen remodeling service.