IP Profile of Biggest for-profit companies in EM

What are the 10 biggest for-profit companies in this field?

1. Pearson
2. Thomson
3. McGraw Hill
4. Wiley
5. Houghton Mifflin
6. St. Martin's/Von Holtzbrinck

How is the market distributed?

"Market share for new textbooks (that is, the $4.2 billion piece) is highly consolidated, with 6 publishers holding about 85% of all sales dollars (Pearson, Thomson, McGraw Hill, John Wiley, Houghton Mifflin, and St. Martin's/Von Holtzbrinck). Although college publishing remains highly profitable for the large players, with reported EBITDA in some instances as high as 30%, growth has stalled, due in large part to the rise of the used book business, which represents the key strategic issue in the industry today." (Esposito 2005, 2)

Where are they located?

coming soon

Are there any incentives for specific locations?

coming soon

Correlate them with their main outputs (Data, Narratives, Tools)

coming soon

Understand and identify cases where these companies are “experimenting” or “adopting” commons-based approaches

coming soon

Identify these cases and treat them as entities that will also be placed in our mapping device (the quadrants)

coming soon

Identify what companies are the “Microsofts” of the field and what companies are the “IBMs” of the field

coming soon

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Bibliography for Item 6 in EM
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