McGraw-Hill: Difference between revisions
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== Product Divisions == | == Product Divisions == | ||
McGraw-Hill Education "provides textbooks, assessment, teaching aids, software, supplemental materials, professional development, and professional education instructional and test prep materials for pre-kindergarten through college. Its 6,900 employees operate in two groupsâthe School Education Group and the Higher Education, Professional and International Group" [[Bibliography for Item 6 in EM|(Mickey and Meaney 2008, 167)]]. | |||
McGraw-Hill Education (MHE) "is a global provider of instructional, assessment and reference products and solutions. This segment consists of two operating groups: the School Education Group (SEG), serving the Elementary and High School (El-hi) markets, and the Higher Education, Professional and International (HPI) group, serving the college and university, professional, international and adult education markets. MHE has offices in 33 countries and it publishes in more than 60 languages. Its resources are delivered across a range of print and digital platforms to benefit students, educators and professionals at all levels of learning. The SEG provides a range of print and digital instructional materials that engage and empower students in pre-kindergarten through high school. Its major brands include Macmillan/McGraw-Hill, SRA, Wright Group and Glencoe." [[Bibliography for Item 6 in EM|(Source: ORBIS)]] | |||
MHE's "assessment and instruction brands, CTB/McGraw-Hill and The Grow Network, offers summative and formative assessments, and help customers meet accountability requirements at all levels of education, and advance learning through assessment, reporting and data-driven instruction linked to rigorous standards and teacher education. HPI is a provider of educational content to college students and professionals worldwide through a range of media, including e-books, traditional print and custom publishing materials, as well as downloads to moving picture experts group layer-three audio (mp3) players and other handheld wireless devices." [[Bibliography for Item 6 in EM|(Source: ORBIS)]] | |||
Product lines: long history in business and technical publications and databases. The McGraw-Hill Companies also owns elhi, college, and testing lines as well as Standard & Poor’s and Business Week. | |||
* K-12: yes | * K-12: yes | ||
* Higher-education: yes | * Higher-education: yes | ||
== Business Strategy == | == Business Strategy == | ||
Revision as of 13:50, 11 May 2009
Company Website
- McGraw-Hill Education: http://www.mheducation.com/
- Division of The McGraw-Hill Companies Inc.
Location
New York, NY, USA
Financial Information
Parent Company
- Public traded on the New York Stock Exchange
- Annual Operative Revenues (as of 04/2008): $6,355,055,000 (Source: ORBIS)
MH Education
- U.S. Higher Education Revenue in 2008 (projected): $677,843,333 (Mickey and Meaney 2008, 166)
- "McGraw-Hill Education contributed 40% of total company revenue in 2007." (Mickey and Meaney 2008, 167)
Mergers and Acquisitions
- Absorbed: Macmillan, Merrill, and Glencoe
Product Divisions
McGraw-Hill Education "provides textbooks, assessment, teaching aids, software, supplemental materials, professional development, and professional education instructional and test prep materials for pre-kindergarten through college. Its 6,900 employees operate in two groupsâthe School Education Group and the Higher Education, Professional and International Group" (Mickey and Meaney 2008, 167).
McGraw-Hill Education (MHE) "is a global provider of instructional, assessment and reference products and solutions. This segment consists of two operating groups: the School Education Group (SEG), serving the Elementary and High School (El-hi) markets, and the Higher Education, Professional and International (HPI) group, serving the college and university, professional, international and adult education markets. MHE has offices in 33 countries and it publishes in more than 60 languages. Its resources are delivered across a range of print and digital platforms to benefit students, educators and professionals at all levels of learning. The SEG provides a range of print and digital instructional materials that engage and empower students in pre-kindergarten through high school. Its major brands include Macmillan/McGraw-Hill, SRA, Wright Group and Glencoe." (Source: ORBIS)
MHE's "assessment and instruction brands, CTB/McGraw-Hill and The Grow Network, offers summative and formative assessments, and help customers meet accountability requirements at all levels of education, and advance learning through assessment, reporting and data-driven instruction linked to rigorous standards and teacher education. HPI is a provider of educational content to college students and professionals worldwide through a range of media, including e-books, traditional print and custom publishing materials, as well as downloads to moving picture experts group layer-three audio (mp3) players and other handheld wireless devices." (Source: ORBIS)
Product lines: long history in business and technical publications and databases. The McGraw-Hill Companies also owns elhi, college, and testing lines as well as Standard & Poor’s and Business Week.
- K-12: yes
- Higher-education: yes
Business Strategy
- interested in extending its global English-language franchise
Bibliography for Item 6 in EM
Back to IP Profile of Biggest for-profit companies in EM
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