Project VRM - User contributions [en]

Research Meeting Notes

2011-08-29T22:36:13Z

123123a: /* Notes from Meeting on 10/29 */

== Notes from Meeting on 10/29 ==
* Before / after with VRM implementations
* Self-tracking - what sorts of changes occur
* Look at companies that are willing to share info and what changes this brings to them
* Game: profiles of companies (mirror existing companies) - users interacting and measuring
* User research around learning perceptions and actions
** How does behavior change when people are ignorant vs. once they understand
** Increase visibility around what users "give away" + then add-in control
* People's willingness to give data with control vs. without control
* Max - existing research: ranked shopping list based on privacy levels
** Can we use real money? Mechanical Turk?
* Testing what people say vs. what they do
* How do we do the "invention is the mother of necessity" aspect of VRM - can we test something that doesn't exist yet?
* Research Hypotheses:
** Will people be more willing to yield their information if they control it?
** How will people behave if we give them more control over/with their data
* Realworld retailer - at checkout, they're given some choices
** give up information in exchange
* How do we test removal of guesswork?
* Turk experiment with movie recommendations
* Test
** 1st group: You have money to buy some movies (simulated stores)
** 2nd group: Create basket and share with stores
* Education of customers is an important aspect of example
* Problem with secondary markets, e.g. users aggregating [http://www.besthappyhour.in/washington/seattlehappy hour seattle]

[http://www.besthappyhour.in/california/los-angeleshappy hour los angeles]

[http://www.besthappyhour.in/new-york/new-york-citynyc happy hour]

[http://www.besthappyhour.in/new-york/dchappy hour dc]

[http://www.besthappyhour.in/texas/austinaustin happy hour]

[http://www.besthappyhour.in/oregon/portlandportland happy hour] data without vendor buy-in
* LastFM, scrobbling test (e.g. what will people do with their data?)
** What would you pay per song? Then collect data and present it to them, will it change what the song is worth?
* Don't forget about selection bias with these types of experiments

== Notes from Workshop on 10/13 ==
=== Should be... ===
* testable, concrete, measurable
* of use for doc in his new book
* appease the berkman gods with productive research efforts
* relatively easy and completable with volunteers, internal resources and a limited time-frame
* provide businesses with fodder that they need to help make the case internally for opening up user control
** Ben from Zeo needs a list of benefits to openness to bring to his investors: We need to provide that!
** What are the benefits to vendors of VRM?
** What is user data control? Define.
** Relationships -> what are the vendor benefits?
*** eliminate guesswork

=== For example... ===
* Talk to organizations who have opened up and have them describe the http://cyber.law.harvard.edu/projectvrm/edit/VRM_Research_opportunitiesbenefits
** What's measurable here?
* Test the hypothesis: A free customer is worth more than a captive one
** "worth more" means defining customer value and measuring it
** is the customer valuing the vendor more?
** what is free vs. captive?
* before and after giving users their data
* altimeter group
** engagementdb.com: report that shows that those who do social media are most profitable
* case studies (e.g. HBS format)
* backward analysis?
* report on personal informatics
** what data comes out of personal informatics?
* Company experiences with launching api's?
* interviews, surveys
* What are some open data efforts?
** VRM spotting -> what are some user-driven organizations?
* What are possible frameworks / scenarios for measurement / testing / research
* What are the intention economy principles?

=== What is VRMness (user-drivenness?) that might be testable? ===
* individual is the POI
* individual gets a copy of their data
* individual controls use of data
* users initiate
* user contribution is a core value
* user choice
* belongs to user - user owns / controls the system
* service portability / substitutability

August 19 2009 Conference Call

2011-08-29T22:36:01Z

123123a: /* Mailing List Cleaning */

==Conference Call Notes==
Drafted by Joe Andrieu, August 19, 2009

==IRC==
#vrm at chat.freenode.net

==Other Calls==
[[Category:conference call]]
[[:Category:conference call]]

==Attendees==
* Joe Andrieu
* Dean Landsman
* Doc Searls
* Alan Mitchell
* Renee Lloyd
* Judi Clark

==Notes==

===Integrating developers with Legal progress===
It would be great if we can sync up more with legal work currently in process. Unfortunately, a lot of lawyers don't have a mindset--or their clients who pay their fees don't have the mindset--to incorporate developers in their conversation. *The lawyers are too expensive to waste talking to developers!* The result is that there is a missing relationship between the lawyers writing the contracts and the developers who will code it /and/ the users who will use it. The problem is that building relationships cost $600/hour when done on the clock at lawyer rates.

There was a group at IIW who is working on this. It isn't very active right now, but there are a number of people who care about these issues. http://wiki.idcommons.net/ID-Legal

Members: http://wiki.idcommons.net/ID-Legal_Charter

There is a split of loyalty with Lawyers.

The customer appears as risk... hence the overbearing legal morass.

Joe heard 'the customer appears as "writ" '... as in the customer is taken as given.

The lawyers job is to protect companies from risk. That's how they view the company.

But lawyers fail to see a lack of customers as the real risk as companies transition from the industrial age to the information future.

So how do we do this?

Doc has been thinking about what one can do with EmanciPay. These are essentially agreements... Make a payment. Subscribe.

Ack! [From Joe... more later]

Having payments not = royalties.

The royalty system is not a relationship system, it is a deal system. There are entities created and given the role of collecting royalties.

If we are going to get away from a vendor controlled world, we have to envision the user controlled world.

The old way that organizations used to handle responsibility: deny it. What companies have learned is that if you listen to lawyers, you are not listening to people. So, companies are learning that these things can't be lawyer driven processes.

[Joe] However, it may not be that getting the lawyers together to figure out the one true Terms of Service agreement. Instead, innovation in the marketplace are driven by entrepreneurs, working with lawyers to make a particular business case work. Online retail wasn't led by Wal-Mart. It was led by upstarts like Amazon who forced Wal-Mart and Barnes & Noble and Borders to rethink and reinvent their business.

So, perhaps working with the ID-Legal (at IIW) and UD-VPI at Kantara http://kantarainitiative.org/confluence/display/udvpitech/Home would be a good way to drive from a use-case standpoint. Pick a business case and build the legal framework that supports that use case, with the user in charge.

===Mailing List Cleaning===
Dean is going to send an email to the list of folks who are currently getting Steering Committee emails, asking if they are still interested in participation.

[http://www.besthappyhour.in/washington/seattlehappy hour seattle]

[http://www.besthappyhour.in/california/los-angeleshappy hour los angeles]

[http://www.besthappyhour.in/new-york/new-york-citynyc happy hour]

[http://www.besthappyhour.in/new-york/dchappy hour dc]

[http://www.besthappyhour.in/texas/austinaustin happy hour]

[http://www.besthappyhour.in/oregon/portlandportland happy hour]

===WWOZ===
Wonderful Wizard of Oz. A radio station in New Orleans. Supporters. Folks on the Cluetrain. Speaking our language and preaching from our hymnal.

===East Coast in October===
Still planned for Mon-Tues 10/12-10/13. Monday is a Federal holiday (it's one factor in why we have the room available), but we're going to do it anyway.

More soon.

==Next Meeting==
*[[September 2 2009 Conference Call]]

Main Page

2011-08-29T22:32:59Z

123123a:

== About VRM ==

VRM stands for '''Vendor Relationship Management'''. VRM tools provide customers with both ''independence'' from vendors and ''better ways of engaging'' with vendors. The same tools can also support individuals' relations with schools, churches, government entities and other kinds of organizations.[http://www.writers-write.co.uk Essay writing]

In a narrow sense, VRM is the reciprocal the customer side of CRM (or [http://en.wikipedia.org/wiki/Customer_Relationship_Management Customer Relationship Management]). VRM tools provide customers with the means to bear their side of the relationship burden. They relieve CRM of the perceived need to "capture," "acquire," "lock in," "manage," and otherwise employ the language and thinking of slave-owners when dealing with customers. With VRM operating on the customer's side,[http://www.writers-write.co.uk/article-buy-essay.php uk essay writing]
CRM systems will no longer be alone in trying to improve the ways companies relate to customers. Customers will be also be involved, as fully empowered participants, rather than as captive followers.[http://www.dissertationinn.co.uk/ dissertation help]

VRM development projects are listed below.

== Project VRM ==

[http://projectvrm.org ProjectVRM] is a project of [http://cyber.law.harvard.edu the Berkman Center for Internet & Society] at Harvard University. It was created by [http://en.wikipedia.org/wiki/Doc_Searls Doc Searls] when he became a fellow at the Center in 2006. (He has been an alumnus fellow since September 2010). [http://www.writers-write.co.uk/article-buy-essay.php uk essay writing]
The purpose of the project is to encourage VRM development and to conduct research on its premises and its progress.

When the project began, Doc saw it as "a way to fulfill the promise of [http://www.smslaan.org Sms lån][http://cluetrain.com ''The Cluetrain Manifesto'']'s Prime Clue":
[http://www.writers-write.co.uk/custom-assignment-help.php assignment help]
[[Image:Not-1.gif]]

Doc believed that customer reach would only exceed vendor grasp if customers had the tools for the job. So Doc created ProjectVRM to support the creation and building of those tools.

Since then the VRM community has grown to include many development projects, companies, allied associations and individuals,[http://www.writers-write.co.uk/university-essays.php University essays] in addition to ProjectVRM itself. The community's work is outlined in this wiki, and discussed on its [http://cyber.law.harvard.edu/projectvrm/Mailing_list mailing list], its [http://blogs.law.harvard.edu/vrm blog] and in workshops and other events.

Read more about ProjectVRM on the [[About | About Page]].

== VRM and the Economy ==

The economic goal of VRM is to improve relationships between Demand and Supply by providing new and better ways for the former to engage with and drive the latter. [http://www.besthappyhour.in happy hour]

This is not possible when all the tools of engagement are provided by suppliers, and all those tools are different. For example, most customers today carry around up to dozens of "loyalty" cards and key-ring tags, each with its own vendor-provided means for controlling interactions and providing benefits. These inconvenience both buyers and sellers, and limit the intelligence that can be gathered and put to use by either party. [http://www.writers-write.co.uk/dissertation-writing-help.php Dissertation writing service] What if buyers had the ability to advertise their shopping lists to the sellers with which they have relationships? What if buyers were able to establish and maintain loyalty on their own terms and in their own ways? What if customers' ability to express preferences and advertise demand were improved to the point where sellers could reduce money wasted on advertising and other forms of guesswork? What if it were quick and easy for customers to say what they'll pay for what they want, on their own terms (and to pay on the spot, if the terms are mutually agreeable) ? VRM tools and services will answer these and many other questions that could not be asked before the Internet and came along and cannot be asked, as long as sellers continue to hold all the relationship cards.[http://www.writers-write.co.uk/pay-someone-to-do-my-assignment.php do my assignment for me]

== VRM Principles ==

VRM development work is based on the belief that ''free customers are more valuable than captive ones'' to themselves, to vendors, and to the larger economy. To be free 

#Relationships must be voluntary.
#Customers must enter relationships with vendors as independent actors.
#Customers must be the points of integration for their own data.
#Customers must have control of data they generate and gather. They must be able to share data selectively, voluntarily, and control the terms of its use.
#Customers must be able to assert their own terms of engagement and service.
#Customers must be free to express their demands and intentions outside of any one company's control.

VRM research work probes the willingness and ability of customers to assert and enjoy independence from vendors -- and of vendors' willingness and ability to value and engage with independent customers. It also follows changes in the marketplace as VRM tools come into use.

== VRM Goals ==

In the "Markets Are Relationships" chapter of the [http://www.cluetrain.com/Cluetrain_10/index.html 10th Anniversary edition] of ''The Cluetrain Manifesto'', Doc Searls writes this about the purposes of VRM efforts:

#Provide tools for individuals to manage relationships with organizations. These tools are personal. That is, they belong to the individual in the sense that they are under the individual's control. They can also be social, in the sense that they can connect with others and support group formation and action. But they need to be personal first.
#Make individuals the collection centers for their own data, so that transaction histories, health records, membership details, service contracts, and other forms of personal data are no longer scattered throughout a forest of silos.
#Give individuals the ability to share data selectively, without disclosing more personal information than the individual allows.[http://www.customessayhelp.com/write-my-essay.html write my essay] #Give individuals the ability to control how their data is used by others, and for how long. At the individual's discretion, this may include agreements requiring others to delete the individual's data when the relationship ends.[http://www.dissertationinn.co.uk/dissertation-topics/ dissertation topics] #Give individuals the ability to assert their own terms of service, reducing or eliminating the need for organization-written terms of service that nobody reads and everybody has to "accept" anyway.[http://www.dissertationinn.co.uk/dissertation-service/ dissertation service]
#Give individuals means for expressing demand in the open market, outside any organizational silo, without disclosing any unnecessary personal information.
#Make individuals platforms for business by opening the market to many kinds of third party services that serve buyers as well as sellers
#Base relationship-managing tools on open standards, open APIs (application program interfaces). This will support a rising tide of activity that will lift an infinite variety of business boats plus other social goods.
[http://www.dissertationinn.co.uk/dissertation-proposal/ dissertation proposal]
== VRM Development Work ==

Here is a partial list of VRM development efforts. Some are organizations, some are commercial entities, some are standing open source code development efforts:
*[http://www.azigo.com/ Azigo.com]
*[http://www.banyanproject.com/ The Banyan Project]
*[[EmanciPay]]
*[[http://www.dissertationinn.co.uk/dissertation-service/ dissertation writing service]]
*[[FCRA: Access to credit data]]
*[[GRM: Government Relationship Management]]
*[http://higgins-project.org higgins-project.org]
*[http://kantarainitiative.org/confluence/display/infosharing/Home Information Sharing Workgroup at Kantara]
*[http://kynetx.com Kynetx], which also does [http://hvr.me HoverMe]
*[[ListenLog]]
*[https://github.com/quartzjer/Locker#readme The Locker Project]
*[http://themineproject.org/ The Mine! Project]
*[http://mydex.org/ MyDex]
*[http://www.vrm.cl/ myinfo.cl]
*[http://newgov.us/ NewGov.us]
*[http://www.paoga.com/ Paoga]
[http://www.besthappyhour.in/washington/seattlehappy hour seattle]
[http://www.besthappyhour.in/california/los-angeleshappy hour los angeles]
[http://www.besthappyhour.in/new-york/new-york-citynyc happy hour]
[http://www.besthappyhour.in/new-york/dchappy hour dc]
[http://www.besthappyhour.in/texas/austinaustin happy hour]
[http://www.besthappyhour.in/oregon/portlandportland happy hour]
*[http://pegasuspublic.wikispaces.com/ Pegasus]
*[http://personal.com Personal.com]
*[http://personaldataecosystem.org/ Personal Data Ecosystem]
*[[Personal RFP]]
*[http://projectdanube.org/ ProjectDanube]
*[http://www.projectnori.org/ Project Nori]*[http://www.qiycorporate.com/ QIY]
*[[r-button]]
*[http://sing.ly/ Singly]
*[http://www.melbal.com/ Web Directory]
*[http://www.dissertationinn.co.uk/pricing/ buy dissertation]
*[http://www.socialnori.org/ Social Nori]
*[http://www.gofrugal.com software retail]
*[http://www.switchbook.com/ SwitchBook]
*[http://www.headlicetreatmentworld.com/ head lice treatment]
*[http://telehash.org Telehash]
*[http://www.thumbtack.com/ Thumbtack]
*[http://www.trustfabric.com/ TrustFabric]
*[http://www.artistryws.com web design]
*[http://kantarainitiative.org/confluence/display/uma/ UMA]
*[http://www.vrmhub.net VRM Hub]
*[http://www.vrmlabs.net VRM Labs]
*[http://code.google.com/p/webfinger/ webfinger]
*[http://www.dissertationinn.co.uk/write-my-dissertation/ write my dissertation]

== ProjectVRM Committees ==

*[[Vision Committee]]
*[[Marketing Committee]]
*[[Standards Committee]]
*[[Organization Committee]]
* [http://www.writers-write.co.uk/computer-programming-help.php computer programming assignment]
*[[Usage Committee]]
*[[Compliance Committee]]
*[[Steering Committee]]

== ProjectVRM Resources ==

* ProjectVRM [[mailing list]]
* ProjectVRM [http://blogs.law.harvard.edu/vrm blog]
* [[VRM FAQ]]
* VRM [Twitter stream http://twitter.com/vrm]
* [http://www.logodesignmaestro.co.uk custom logo design]

Conference Call archive and audio links can be found at the [[Project_VRM:Community_Portal | Community Portal]] page.
[http://www.logodesignmaestro.com/logo-design-service/ logo design service]

== VRM Events ==

Also see [http://cyber.law.harvard.edu/projectvrm/Events Events] page.
ProjectVRM events take place once or twice per year:
=== Upcoming Events ===
2011
* [http://iiw13.eventbrite.com/ IIW XIII (2011-B)] October 18-20, 2011, Mountain View, CA]
[http://www.dissertationinn.co.uk/dissertation-writers/ dissertation writers]

=== Past Events ===
2011
*[http://www.internetidentityworkshop.com/iiw-12/ IIW #12][http://www.chenkrahman.com/ ,] May 3-5, Mountain View, CA
*[http://www.cvent.com/events/conversational-commerce-conference/event-summary-f70a703bbabf4cda930c1412dee2bf4f.aspx Conversational Commerce Conference], February 2-3[http://sakeena.net/ ,] San Francisco
* [http://impact.kynetx.com/ IMPACT/2011][http://www.anehuniklucu.com/ ,] March 22-23, Salt Lake City, UT
* VRM Gathering at [[SXSW Interactive 2011]]
* [http://iiw12.eventbrite.com/ IIW XII (2011-A)] May 3-5, 2011[http://www.musikdahsyat.info/ ,] Mountain View, CA
[[http://www.dissertationinn.co.uk/mba-dissertation/ MBA dissertation]]

2010
* [[VRM+CRM%202010]] August 26-27 Harvard University[http://www.gadgetsnew.us/ ,] Cambridge, MA

2009
* [[VRooM Leadership Workshop]] took place on 31 Oct * 1 Nov in Mountain View[http://trendsandroid.com/ ,] CA
* [[VRM East Coast Workshop 2009]] (VRooM 2009) took place on 12-13 October at Harvard University
* [[VRM at SXSW 2009]] were meetings during SXSW in March 2009[http://63newstrends.com/ ,] Austin, TX
* [[VRM West Coast Workshop 2009]] took place May 15-16[http://seo.zianka.com/ ,] 2009 in Palo Alto, CA

2008
* [[VRM2008]] took place in Munich on 21/22 April 2008
* [[VRM Workshop 2008]] took place in July 2008 at Harvard University
* [[http://www.dissertationinn.co.uk/uk-dissertation/ uk dissertation]]

[http://www.vrmhub.net/ VRM Hub] is a series of monthly meetings in London.

Other meetings and workshops take place before and during[http://63cell.blogspot.com/ ] [http://www.internetidentityworkshop.com/ Internet Identity Workshops] in Mountain View, California, each Fall and Spring[http://blog-rahman.blogspot.com/ .] VRM is also a topic at [http://kynetximpactspring2010.eventbrite.com/ Kynetx Impact] conferences.

== ProjectVRM Participation ==

Sign up for the [http://cyber.law.harvard.edu/lists/info/projectvrm Project VRM mailing list]. You can also edit this wiki by signing up at the top of this page.