VRM West Coast Workshop 2009: Difference between revisions

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(New page: The first ProjectVRM Workshop (tag [http://technorati.com/tag/vrm2008 vrm2008]) will be hosted by ProjectVRM and the [http://cyber.law.harvard.edu Berkman Center] at Pound Hall at [http:...)
 
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The first ProjectVRM Workshop (tag [http://technorati.com/tag/vrm2008  vrm2008]) will be hosted by ProjectVRM and the [http://cyber.law.harvard.edu Berkman Center] at Pound Hall at [http://law.harvard.edu Harvard Law School], on Monday-Tuesday 14-15 July. The event will go from 9AM to 5:30 on both days.
The first ProjectVRM West Coast Workshop (tag [http://technorati.com/tag/vrm2009 vrm2009]) will take place on Friday-Saturday 15-16 May, 2009 at [http://www.sap.com/usa/index.epx SAP Labs] at [http://maps.google.com/maps?f=q&hl=en&geocode=&q=3410+Hillview+Ave.,+Palo+Alto,+CA+94304,+USA&sll=40.768582,-74.492798&sspn=0.372862,0.744324&ie=UTF8&z=16&iwloc=addr&om=1 1410 Hillview Street in Palo Alto]. The event will go from 9am to roughly 5pm on both days.


The purpose of the workshop is to bring people together and make progress on any number of VRM topics and projects. The workshop will be run as an "unconference" on the open space model, which means session topics will be chosen by participants. [http://en.wikipedia.org/wiki/Open_Space_Technology Here is the Wikipedia page on open space.]
As with earlier VRM gatherings, the purpose of the workshop is to bring people together and make progress on any number of VRM topics and projects. The workshop will be run as an "unconference" on the open space model, which means session topics will be chosen by participants. [http://en.wikipedia.org/wiki/Open_Space_Technology Here is the Wikipedia page on open space.]


In open space there are no speakers or panels -- just participants, gathered to get work done and enjoy doing it. Participation includes contributing to the [[VRM Workshop 2008]] wiki.
In open space there are no speakers or panels -- just participants, gathered to get work done and enjoy doing it. Participation includes contributing to the [[VRM Workshop 2008]] wiki.


== Agenda/Session topics ==
== Agenda/Session topics ==
''This is a live agenda. The canonical copy is on the wall at Pound Hall, at the workshop.''
''This is a live agenda. The canonical copy will be on the wall at the workshop.''


'''''Session 1'''''
'''''Session 1'''''
* '''B:''' [[Open Social]]
* '''B:'''
* '''D:''' [[VRM - Public Media]]
* '''D:'''


'''''Session 2'''''
'''''Session 2'''''
* '''A:''' [[Volunteered Personal Information]]
* '''A:'''
* '''B:''' [[Adoption Ambasadors]]
* '''B:'''
* '''C:''' [[VRM - Health Care]]
* '''C:'''
* '''D:''' [[Trust Service as VRM Foundation]]
* '''D:'''


'''''Session 3'''''
'''''Session 3'''''
* '''A:''' [[VRM Organizational Issues]]
* '''A:'''
* '''B:''' [[Government Relationship Management]]
* '''B:'''
* '''C:''' [[Info Portability]] "The enemy of good is better." OAuth and OpenID Enterprise (non)adoption?
* '''C:'''
* '''D:''' [[Intra-Enterprise VRM]] ([http://www.socialcustomer.com/2008/07/vrm-workshop-tr.html session notes])
* '''D:'''  


'''''Session 4'''''
'''''Session 4'''''
* '''A:''' [[VRM + Enterprises]]
* '''A:''' [[VRM + Enterprises]]
* '''B:''' Personal Address Manager [[PAM One night Stands]]
* '''B:'''
* '''C:''' [[Employability + Recruitment]]
* '''C:'''
* '''D:''' Relationships in Network [[The Mine!]]
* '''D:'''


'''Day 2'''
'''Day 2'''


'''''Session 5'''''
'''''Session 5'''''
* '''A:''' [[VRM Compliance]]
* '''A:'''
* '''B:''' [[R-Cards]] The Devil is in the Details
* '''B:'''
* '''C:''' [[VRM as Disruptive Innovation]] Vendor Adoption and Best Fit Markets
* '''C:'''
* '''D:''' [[IDFutures]] Interactive Community Future Mapping/Scenario Planning
* '''D:'''


'''''Session 6'''''
'''''Session 6'''''
* '''A:''' Request to Give [[VRM + Charity]]
* '''A:'''
* '''B:''' [[Customer Driven Markets]]
* '''B:'''


'''''Session 7'''''
'''''Session 7'''''
* '''A:''' [[Product Representation]]
* '''A:'''
* '''B:''' [[Rel Button + Media]]
* '''B:'''


'''''Session 8'''''
'''''Session 8'''''
* '''B:''' [[Rel Button Standardization]]
* '''B:'''


'''''Session 9:'''''
'''''Session 9:'''''
* '''A:''' [[User-Driven Search]]
* '''A:'''


== Registration ==
== Registration ==


The workshop is free. You can register through [http://vrmjuly2008workshop.eventbrite.com/ this EventBrite link]. Feel free to also add your name to the [[VRMWorkshop Attendees]] list.
The workshop is free. You can register through [http://vrmwestcoast2009.eventbrite.com/ this EventBrite link]. Feel free to also add your name to the [[VRM West Coast Workshop 2009 Attendees]] list.


As of Sunday afternoon, it looks like we have about 50 attendees. I figure we might have a few more showing up from Berkman and other corners of Harvard and beyond. Looks like it's going to be a great group. - Doc
The EventBrite link above caps attendance at 100. SAP is prepared for 50-70, however. So register early. - Doc


== Schedule ==
== Schedule ==


=== Sunday ===
=== Friday May 15 ===
'''Non-hosted Dinner'''
* Location: [http://www.google.com/search?hl=en&safe=off&pwst=1&sa=X&oi=spell&resnum=0&ct=result&cd=1&q=changsho+cambridge&spell=1 Changsho Restaurant], on Mass Ave, up the street from Harvard.
* Time: 7:30 (reservation made for 20 people - Doc)
* Attendees (please add your name here):
#[http://www.keithhopper.com Keith Hopper]
#Iain Henderson
#[http://searls.com Doc Searls]
#[http://ekive.blogspot.com Mark Scrimshire]
#[http://blog.joeandrieu.com Joe Andrieu]
#Chris Reynolds
#Jan Searls
#Brett McDowell
#Adriana Lukas
#Bart Stevens (TBC)
#Maarten Smolders (TBC)
#Stephen Lewis
#Mary Ruddy
#Rachel Schiff
#Dean Landsman
#Luk Vervenne
#Davor Meersman
#Britt Blaser
#Kaliya Hamlin
#Bob Frankston
#[http://www.behavioraleconomics.net Sara Wedeman]
 
* Social networking for those who come early at [http://www.google.com/search?ie=UTF-8&oe=UTF-8&sourceid=navclient&gfns=1&q=cambridge+common+restaurant Cambridge Common restaurant & bar], across the street on Massachusetts Avenue.
* For help call Doc's cell: +1-805-705-9666.
 
=== Monday ===
 
Room: Pound 101


Morning Refreshments - 8:30
Morning Refreshments - 8:30


Opening 9-11  
Opening 9-11  
* Overview
* TBD (will involve brief reports from various VRM projects)
** Introductory remarks by Doc Searls and Phil Malone (of the Berkman Center and Harvard Law School), and a technology review by Joe Andrieu
** Project reports (5 min each)
* Marketplace of Ideas for specific projects (1.5 min each)
* Personal introductions by everybody


Sessions 11-4:30
Sessions 11-4:30
* 11-11:30 Agenda Making
* 11-11:30 Agenda Making
* 11:30-11:45 Lunch, which will be brought in
* 11:30-11:45 Lunch, which will be provided by SAP
* 11:45 - 12:45 - Session 1
* 11:45 - 12:45 - Session 1
* 1:00-2:00  Session 2
* 1:00-2:00  Session 2
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* Time: TBD
* Time: TBD
* Attendees (please add your name here if you plan to attend so we can get reservations):
* Attendees (please add your name here if you plan to attend so we can get reservations):
** [http://blog.joeandrieu.com Joe Andrieu]
**  
** Iain Henderson
** Stephen Lewis
** Bart Stevens
** Maarten Smolders
** [http://twitter.com/ekivemark Mark Scrimshire]
** [http://searls.com Doc Searls]
** Mary Ruddy
** Eve Maler
** Luk Vervenne
** Davor Meersman
** Gerald Beuchelt
** [http://www.socialcustomer.com Christopher Carfi]
** [http://www.openliberty.org Asa Hardcastle]
** [http://xri.net/=paul.trevithick =paul.trevithick]


=== Tuesday ===
=== Saturday May 16 ===


Morning Refreshments - 8:15
Morning Refreshments - 8:30 (Open. We provide this ourselves. How to do this is TBD.)


Opening group gathering (adding or moving sessions, reports of insights from yesterday) - 8:30-9:00
Opening group gathering (adding or moving sessions, reports of insights from yesterday) - 8:30-9:00
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* 10:10-11:10 Session 6
* 10:10-11:10 Session 6
* 11:20-12:30 Session 7
* 11:20-12:30 Session 7
* 12:30-1:45 LUNCH - Groups go off to local eateries
* 12:30-1:45 LUNCH - TBD
* 1:45-2:45 Session  7
* 1:45-2:45 Session  7
* 3:00-4:00 Session 8
* 3:00-4:00 Session 8
Line 156: Line 106:
==Space==
==Space==


We have three classrooms booked, all in Pound Hall. Two rooms have a power outlet at every seat. The third has wall outlets. In each the seating is arranged in a horseshoe shape, so everybody can face everybody else.  
We have a large room on the main floor at SAP. There will be breakout spaces. These are TBD.


If we need additional small session spaces, there are plenty of those out on the lawns and in the halls and public seating areas amongst nearby buildings at the Law School. We'll make room on the session "spreadsheet" for these, so we're ready if the need arises.
If we need additional small session spaces, there are outdoor and patio areas available as well. There will be wi-fi. Bring extra power strips just in case we need them.


== Possible Topics ==
== Possible Topics ==
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There are many. Here is a list to get us started. Add or subtract whatever you like...
There are many. Here is a list to get us started. Add or subtract whatever you like...


* The Mine! (Adriana Lukas)
*  
* Volunteered Personal Information (Iain Henderson)
*
* RelButton -- and first use challenge: a biz model for public media (Doc Searls)
* User-driven Search (Joe Andrieu)
* r-cards (Paul Trevithick)
* VRM and health care
* VRM and employability (Luk Vervenne)
* VRM and social web stuff (Kevin Marks)
* VRM standards, policies and practices (Brett McDowell)
* VRM and TiddlyWiki
* VRM + (rather than vs.)CRM    (VRM<>CRM dialogue, digital conversations: next step in the maturity cycle?)
* VRM and legal openings, hurdles, models and precedents (Renee Lloyd)
* Trust architecture for securely shared services involving personal information (www.tas3.eu, Luk Vervenne)
* VRM and the reaction/acceptancce in European Enterprise (Bart Stevens)
* VRM Perception by BigBiz in the USA (Deb Schultz)
* VRM Vendor Adoption, market "best fit", and disruption (Keith Hopper)
* VRM and multi-channel opportunities for manufacturers [Amazon - Sony use case], (Mike Kirkwood)
* VRM and product representation (Davor Meersman)


== Getting There ==
== Getting There ==


Pound Hall is located on the Harvard campus at 1563 Massachusetts Avenue, within the Law School. Some resources --
SAP Labs is a beautiful facility with plenty of parking in the hills of southwest Palo Alto. A map is [http://maps.google.com/maps?f=q&hl=en&geocode=&q=3410+Hillview+Ave.,+Palo+Alto,+CA+94304,+USA&sll=40.768582,-74.492798&sspn=0.372862,0.744324&ie=UTF8&z=16&iwloc=addr&om=1 here].  
 
* [http://www.law.harvard.edu/about/contact/images/law_map.jpg Harvard Law map]
* [http://maps.google.com/maps?f=q&hl=en&geocode=&q=1563+Massachusetts+Avenue,+02138&sll=37.0625,-95.677068&sspn=76.482111,100.898438&ie=UTF8&ll=42.378345,-71.120081&spn=0.009019,0.012317&t=h&z=16 Google Maps]
* [http://wikimania2006.wikimedia.org/wiki/Getting_to_and_around_Cambridge Wikimania on Cambridge]


Parking is a hassle, so we highly recommend taking public transportation. Fortunately, the Boston Area has some of the best public transportation in the U.S. The Harvard Campus is adjacent to Harvard Square, which is a stop on the Red Line of the "T", Boston's subway system. The Red Line is the best of all the "T" lines. Trains roll through every stop only few minutes apart, and the trains are fast. If you can find accommodations near a Red Line stop, you'll be in great shape. Cambridge area stops are Alewife, Davis, Porter, Harvard, Central and Kendall. In Boston the near ones are Charles/MGH, Park, Government Center and South Station.
Those with cars, offering carpool possibilities, add to the list here:


Getting to Pound Hall:
* [http://searls.com Doc Searls]
*
*


From the Harvard "T" station go up the stairs to "Church Street." At the top of the stairs, turn right to walk across Church (and past the church itself), then up "Mass Ave" past Cambridge Common (the large park on the left). At the next light (Waterhouse Street), cross over to the Harvard side of Mass Ave,  then turn left to continue north. Pound Hall will come up on your right, just before a big construction project. A granite sign says "HARRVARD LAW SCHOOL." Look for the workshop in the center of the ground floor. If you walk fast you can make it in 5 minutes from the "T".


== Participation over the Net ==
== Participation over the Net ==


We have a [http://direct2dell.com/one2one/archive/tags/IdeaStorm_3A00_+Ideas+in+Action/default.aspx video stream].
Streams will be set up.


We also have an IRC channel via Freenode, at #VRM.
We also have an IRC channel via Freenode, at #VRM.
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== Materials ==
== Materials ==


[http://searls.com/doc/vrm/2008_07_15_vrm.ppt Doc's VRM slides on Day 2 (.ppt)]
*
 
*
[http://searls.com/doc/vrm/2008_07_15_doc_vrm_talk/ Doc's VRM slides on Day 2 (.html gallery)]
*
 
[http://www.socialcustomer.com/2008/07/vrm-workshop-tr.html VRM Workshop Trip Report] by [http://socialcustomer.com Christopher Carfi]
 
[http://ekive.blogspot.com/2008/07/vrm-retrospective-making-adoption-easy.html VRM - A retrospective and some thoughts on making adoption easy] by Mark Scrimshire (@[http://twitter.com/ekivemark ekivemark])

Revision as of 14:21, 31 March 2009

The first ProjectVRM West Coast Workshop (tag vrm2009) will take place on Friday-Saturday 15-16 May, 2009 at SAP Labs at 1410 Hillview Street in Palo Alto. The event will go from 9am to roughly 5pm on both days.

As with earlier VRM gatherings, the purpose of the workshop is to bring people together and make progress on any number of VRM topics and projects. The workshop will be run as an "unconference" on the open space model, which means session topics will be chosen by participants. Here is the Wikipedia page on open space.

In open space there are no speakers or panels -- just participants, gathered to get work done and enjoy doing it. Participation includes contributing to the VRM Workshop 2008 wiki.

Agenda/Session topics

This is a live agenda. The canonical copy will be on the wall at the workshop.

Session 1

  • B:
  • D:

Session 2

  • A:
  • B:
  • C:
  • D:

Session 3

  • A:
  • B:
  • C:
  • D:

Session 4

Day 2

Session 5

  • A:
  • B:
  • C:
  • D:

Session 6

  • A:
  • B:

Session 7

  • A:
  • B:

Session 8

  • B:

Session 9:

  • A:

Registration

The workshop is free. You can register through this EventBrite link. Feel free to also add your name to the VRM West Coast Workshop 2009 Attendees list.

The EventBrite link above caps attendance at 100. SAP is prepared for 50-70, however. So register early. - Doc

Schedule

Friday May 15

Morning Refreshments - 8:30

Opening 9-11

  • TBD (will involve brief reports from various VRM projects)

Sessions 11-4:30

  • 11-11:30 Agenda Making
  • 11:30-11:45 Lunch, which will be provided by SAP
  • 11:45 - 12:45 - Session 1
  • 1:00-2:00 Session 2
  • 2:15-3:15 Session 3
  • 3:30-4:30 Session 4

Sessions reporting to the group, 4:30-5:30

In open space workshops, topics are suggested by participants in the Agenda making session, which is attended by everybody. Participants write the title of their topic on a sheet of paper with a bold marker, add their name, then describe the topic to the group and post it on a large "spreadsheet" of times and session locations, a blackboard in the front of Pound 101, which will be our main room.

One person in each session will take notes, either directly (or eventually) on the workshop wiki. At the end of each day somebody from each discussion session will report progress to the group.

7:00PM: Non-hosted Dinner

  • Location: TBD
  • Time: TBD
  • Attendees (please add your name here if you plan to attend so we can get reservations):

Saturday May 16

Morning Refreshments - 8:30 (Open. We provide this ourselves. How to do this is TBD.)

Opening group gathering (adding or moving sessions, reports of insights from yesterday) - 8:30-9:00

Sessions: 9am-4pm

  • 9:00-10:00 Session 5
  • 10:10-11:10 Session 6
  • 11:20-12:30 Session 7
  • 12:30-1:45 LUNCH - TBD
  • 1:45-2:45 Session 7
  • 3:00-4:00 Session 8

Closing session, summarizing both days, personal comments, more - 4:00-5:30

Space

We have a large room on the main floor at SAP. There will be breakout spaces. These are TBD.

If we need additional small session spaces, there are outdoor and patio areas available as well. There will be wi-fi. Bring extra power strips just in case we need them.

Possible Topics

There are many. Here is a list to get us started. Add or subtract whatever you like...

Getting There

SAP Labs is a beautiful facility with plenty of parking in the hills of southwest Palo Alto. A map is here.

Those with cars, offering carpool possibilities, add to the list here:


Participation over the Net

Streams will be set up.

We also have an IRC channel via Freenode, at #VRM.

Materials