Difference between revisions of "Main Page"

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* VRM [[process]]
 
* VRM [[process]]
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* [[Expressions of Relationships]] (notes from VRM meeting 2006-01-25)
  
 
* Other [[related efforts]]
 
* Other [[related efforts]]

Revision as of 22:36, 25 January 2007

Project VRM

VRM, or Vendor Relationship Management, is the reciprocal of CRM or Customer Relationship Management. It provides customers with tools for engaging with vendors in ways that work for both parties.

CRM systems until now have borne the full burden of relating with customers. VRM will provide customers with the means to bear some of that weight, and to help make markets work for both vendors and customers — in ways that don't require the former to "lock in" the latter.

More on the About Page.

Note: the shortest link to this page is http://projectvrm.org.

Resources