February 11 2009 Conference Call
Conference Call Notes
Drafted by Joe Andrieu, February 11, 2009
IRC
#vrm at chat.freenode.net
Other Calls
Attendees
- Joe Andrieu
- Dean Landsman
- Iain Henderson
- Keith Hopper
- Alan Mitchell
- Doc Searls
- Renee Lloyd
- Drummond Reed
- Sean Bohan
- Deb Powers
Notes
SocCom WOrkshop (Jeff Pulver)
(Report by Dean) Three panels talking VRM without knowing it. The marketing panel was totally off, but others talking about digital presence, VPI came up, medical records came up, being able to control which of your identities you put out where.
There's a lot of headway.
When the time comes, we need to be placing this discussion in a lot of different contexts.
Lots of discussion at SocCom about the idea of going to Starbucks, waving a card and automagically telling the guy what you want.
Black Belt Gorilla
http://www.youtube.com/watch?v=GchfVy6hgVA&NR=1 is an interesting video that has some nice ideas. Doc has suggested this as a mascot. Dean resoundingly supports it.
(From Michael O'Connor Clarke [michaelocc@gmail.com]) The SAP ad is an...er... "homage" to something done a few years ago as part of a safety campaign Transport for London (here: http://www.youtube.com/watch?v=Ahg6qcgoay4 ), but it's still good stuff.
(From Renee Lloyd [reneelloyd@mac.com]) The "Where's the Gorilla" piece stems from an organization doing studies in visual awareness. It was used in a few TED Talks. Check out this link for more info : http://blog.ted.com/2008/11/wheres_the_gori.php
We can let this float a bit and see how it works. Either it will stick or it won't.
Joe says he doesn't feel like /we/ are a gorilla. Doc agrees, but points out that maybe the Gorilla is the disgruntled user, and vendors aren't really paying attention.
The gorilla is pretty flexible (from Deb), and it can be either the dumb gorilla on the street or King Kong. As we start to put it in people's minds, it gives them something to work with.
If we go with the Gorilla. Deb is working working with an animation site The Gloomers. The Addams family meets the Simpsons.
Face to Face
Trying to lock down a date & venue.
Pre-IIW? Stanford
Friday, Saturday May 15 and 16th.
We'll try and lock down the venue this week.
Upcoming Meetings
- Thursdays 10:30AM PST: R-button
- Tuesdays 1:30PM PST: ListenLog
- Alternating Wednesdays (Next 1/21) 10AM PST Standards committee call
- Alternating Wednesdays (Next 1/21) 12:30 EST Marketing committee call