Difference between revisions of "Mid-term assignment"

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Presentations on May 8th, 15th or 22nd, bring any visuals – 10 minute presentation, or less.
 
Presentations on May 8th, 15th or 22nd, bring any visuals – 10 minute presentation, or less.
 +
  
 
'''Assignment'''
 
'''Assignment'''
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* Potential collaborators
 
* Potential collaborators
 
* Your own organisation
 
* Your own organisation
 +
  
 
'''Teams'''
 
'''Teams'''
  
Each team will represent one of the following industries:
+
Each team will represent a ''specific organisation'' within one of the following industries:
 
* Newspaper
 
* Newspaper
 
* Television - either a channel, producer or both
 
* Television - either a channel, producer or both

Revision as of 09:12, 27 April 2007

Mid-term assignment

The rules

Submission date: 9am Thursday 31st May, online

No more than 3,000 words, bullet points/charts where appropriate, long on strategy and short on numbers; in other words, don’t dwell on valuations at this stage, but do suggest one or more targets.

Presentations on May 8th, 15th or 22nd, bring any visuals – 10 minute presentation, or less.


Assignment

Your team heads up the Business Development group at a media/comms company; you have been asked to develop and present a strategy review piece for the Board.

The Board wants to demonstrate a top-down approach in defining their growth strategy and then show how one or more specific opportunities fit the pre-defined strategy. They’ll be looking for justification of any particular plan and especially including what the likely reactions of the following groups will be:

  • Regulators
  • Consumers
  • Competitors
  • Potential collaborators
  • Your own organisation


Teams

Each team will represent a specific organisation within one of the following industries:

  • Newspaper
  • Television - either a channel, producer or both
  • Book publishing
  • Music - record label
  • Telecoms
  • Technology company
  • On-line aggregator - may be a search engine, content aggregator