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'''DRAFT Program'''
'''Program'''


'''Thursday, March 27'''
'''Thursday, March 27'''
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18:30 - 19:00 Registration
18:30 - 19:00 Registration


19: 00 - 20:00 Introductions Auditorium
19: 00 - 20:00 Opening Keynote Richard Sambrook BBC  
Richard Sambrook*, BBC  
It’s 2008, what have we learned about the role of participatory media in the remaking of our information environment? 


 
20:30 Cocktail reception
20:30 Cocktail reception Lobby




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'''Friday, March 28 '''
'''Friday, March 28 '''
Auditorium & breakout rooms as posted


8:30 – 9:00 Registration & Coffee
8:30 – 9:00 Registration & Coffee


9:00 – 9:45 Welcome
9:00 – 10:30 Framing the Discussion - Moderated by John Palfrey
''Ernest Wilson, Annenberg/USC''
Framing Discussion:  How do we define the common assumptions that will help us move forward most effectively? Which questions are most important and what kind of research can help answer them effectively?
 
 
9:45 – 10:15  Methodologies: How do we move from the anecdotal to the analytical? Which methodologies are most appropriate for each type of question?
 
Media Tracking Project - an experimental tool for comparative quantitative analysis of media content
 
''Ethan Zuckerman, Global Voices Online''
 
 
Tracking and Analyzing Community News Models - research-in-progress on the news environment in 50 US cities
 
''Margaret Duffy, University of Missouri School of Journalism''
 


10:15 – 10:45 Coffee Break
What are the intrinsic qualities of information needed for democracy?


Ellen Hume, Center for Future Civic Media, MIT


10:45 – 12:00 Breakouts I
How does the “Web Difference” affect those qualities?


1) Classifying: Do we still know where “the news” lives, and does it matter? What characteristics are useful for mapping the landscape?
David Weinberger, Berkman Center


An experimental tool for comparative quantitative analysis of media content


''Margaret Duffy & Persephone Miel, Berkman Center''
Ethan Zuckerman, Global Voices


2) Professional + amateur = Success? How is the symbiosis between mainstream media and audience contributors evolving? Which hybrid projects have been the most successful?
10:30 – 11:00 Coffee Break


''Lisa Williams, Placeblogger.com''


3) Sustainability: How do we support the organizations that will gather the news and information we want and need?
11:00 – 12:30 Breakouts I (Two simultaneous sessions)


''Doc Searls, Berkman Center, & Bill Buzenberg, Center for Public Integrity''
'''Beyond Blogs'''
Are current research efforts taking into account
the increasing role of audiovisual media? Alternative
media channels like social networking sites? Journalism
by activists? These developments are particularly
important in the international context. 
Moderator:    Mark Jones, Reuters
Presentation: Your City, Your Choice -  Marcelo Soares, Sao Paulo
Discussants:  Torey Malatia, :Vocalo; Ann Olson*, Center for International Media Assistance


4) Diversity: How well is the potential of the web being exploited to make our information diet more varied, richer? To engage a more diverse group of people as audience or as authors?  
'''Defining Success, Measuring Impact'''
Dozens of experiments with audience-created content
have failed, many are in limbo. How should we
define success? How much impact is enough? Are
popularity or financial success always the right indicators?


''Ethan Zuckerman, Global Voices Online/Berkman Center''
Moderator: Jan Schaffer, J-Lab
 
Presentation: Tracking & Analyzing Community News Models in 50 US cities  - Margaret Duffy, University of Missouri School of Journalism
5) Beyond the U.S.: Which of these questions are valid globally and which need to be defined on a regional, national or local level? What might similar research look like in other countries?
Discussants: Maureen Mann, the Forum; Ethan Zuckerman, Global Voices
 
''Ivan Sigal, United States Institute of Peace & Marcelo Soares, excelencias.org.br''
 
 
12:00 – 12:30 Report Back on Breakouts




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13:30 – 14:15  The Connection is the Message
13:30 – 14:15  Considering Media as an Ecosystem
 
       
''John Kelly, Berkman''
What can link and cluster analysis reveal about the functioning of the media as a system? Do blogospheres function similarly in different countries? What does this imply for diversity, public service, checks on misinformation?
 
Link and cluster analysis of the connections and interactions between and among blogs and traditional media reveal unexpected patterns and allow the tracking of topics and individual stories as they move between blogs and traditional media.
 
 
14:15 – 15:30 Breakouts II
 
1) How do we measure success? Can scholars, journalists, non-traditional media, and the advertising industry find common ground on quantitative research for their mutual benefit?
 
''Carol Darr''
 
2) A supportive environment: What institutions, tools or training are needed to help participatory media achieve its potential? Who should support them? What have we learned from projects to date?
 
''Doreen Weisenhaus''
 
3) New roles for NGOs? In the restructured news industry, sources, especially in conflict zones, become more variegated and the question of how they reach audiences and through what gatekeepers becomes more complex. How are nonprofits and advocacy groups responding to this context in terms of agenda-setting, legitimating sources and creating content?
''
Mark Jones*, Lotham Tsui, Center for Global Communication Studies, Fabrice Florin, NewsTrust.net''
 
 
4) Public Media & New Media: How are public media using new tools to engage their audiences? How are the challenges different from both commercial and citizen media?
 
''Ernest Wilson, Annenberg/USC''
 
5) Is hyperlocal (still) the next big thing? What have we learned about what makes it effective as a standalone entity, a network or a project of a larger media organization?  


''Jan Shaffer, J-Lab''
John Kelly, Berkman Center & Columbia School of Journalism
Discussants: Richard Jalichandra, Technorati; Jan Schaffer, J-Lab; Jon Funabiki, San Francisco University


6) New Media Literacy: If we’re all potentially journalists, should we be trained? What does the new media equivalent of first aid training look like?
14:15 - 15:45 Breakouts II (two simultaneous sessions)


''Dan Gillmor, Citizen Media Center''  
'''Seeking Sustainable Models'''  
How will creative ideas to support local, regional, national and international newsgathering and dissemination appear and grow? Are either market mechanisms or the enthusiasm of individuals sufficient to build sustainable projects?


Moderator: Bill Buzenberg, Center for Public Integrity
Presentations: Pay Choice project - Doc Searls, Project VRM/Berkman; “Save a Newspaper” - Lisa Williams,  Placeblogger.com
Discussants: Owen Smith*, Newspaper Association of America; Jake Shapiro, PRX/Berkman


15:30 - 16:00 Coffee Break
'''Defining the New Fourth Estate'''
Does the disaggregation of the media require new mechanisms to support the public service role of the media? From media literacy to universal broadband access, what are the priorities for society?


Moderator: Dan Gillmor, Arizona State University Presentation: Newstrust.net – Fabrice Florin
Discussants: Doreen Weisenhaus, Hong Kong University; Glenn Reynolds*, Instapundit


16:00 – 16:30 Report Back on Breakouts
15:45 - 16:15 Coffee Break




16:30 – 16:45 Open Mike for 1-minute Proposals of Next Steps
16:15 – 17:00 Report Back on Breakouts - Action Points




16:45 – 17:00 Closing Remarks – Where Do We Go From Here?
17:00 - 17:30 Closing Remarks - John Palfrey
                 





Revision as of 19:07, 13 February 2008

Media Re:public

Forum on Participatory Media – Surveying the Field in 2008

March 27-28, 2008


Hosted by The Berkman Center for Internet & Society at Harvard Law School and USC's Annenberg School for Communication


Program

Thursday, March 27

18:30 - 19:00 Registration

19: 00 - 20:00 Opening Keynote Richard Sambrook BBC

20:30 Cocktail reception


Friday, March 28


8:30 – 9:00 Registration & Coffee

9:00 – 10:30 Framing the Discussion - Moderated by John Palfrey

What are the intrinsic qualities of information needed for democracy?

Ellen Hume, Center for Future Civic Media, MIT

How does the “Web Difference” affect those qualities?

David Weinberger, Berkman Center

An experimental tool for comparative quantitative analysis of media content

Ethan Zuckerman, Global Voices

10:30 – 11:00 Coffee Break


11:00 – 12:30 Breakouts I (Two simultaneous sessions)

Beyond Blogs Are current research efforts taking into account the increasing role of audiovisual media? Alternative media channels like social networking sites? Journalism by activists? These developments are particularly important in the international context.

Moderator: Mark Jones, Reuters Presentation: Your City, Your Choice - Marcelo Soares, Sao Paulo Discussants: Torey Malatia, :Vocalo; Ann Olson*, Center for International Media Assistance

Defining Success, Measuring Impact Dozens of experiments with audience-created content have failed, many are in limbo. How should we define success? How much impact is enough? Are popularity or financial success always the right indicators?

Moderator: Jan Schaffer, J-Lab Presentation: Tracking & Analyzing Community News Models in 50 US cities - Margaret Duffy, University of Missouri School of Journalism Discussants: Maureen Mann, the Forum; Ethan Zuckerman, Global Voices


12:30 – 13:30 Lunch


13:30 – 14:15 Considering Media as an Ecosystem

What can link and cluster analysis reveal about the functioning of the media as a system? Do blogospheres function similarly in different countries? What does this imply for diversity, public service, checks on misinformation?

John Kelly, Berkman Center & Columbia School of Journalism Discussants: Richard Jalichandra, Technorati; Jan Schaffer, J-Lab; Jon Funabiki, San Francisco University

14:15 - 15:45 Breakouts II (two simultaneous sessions)

Seeking Sustainable Models How will creative ideas to support local, regional, national and international newsgathering and dissemination appear and grow? Are either market mechanisms or the enthusiasm of individuals sufficient to build sustainable projects?

Moderator: Bill Buzenberg, Center for Public Integrity Presentations: Pay Choice project - Doc Searls, Project VRM/Berkman; “Save a Newspaper” - Lisa Williams, Placeblogger.com Discussants: Owen Smith*, Newspaper Association of America; Jake Shapiro, PRX/Berkman

Defining the New Fourth Estate Does the disaggregation of the media require new mechanisms to support the public service role of the media? From media literacy to universal broadband access, what are the priorities for society?

Moderator: Dan Gillmor, Arizona State University Presentation: Newstrust.net – Fabrice Florin Discussants: Doreen Weisenhaus, Hong Kong University; Glenn Reynolds*, Instapundit

15:45 - 16:15 Coffee Break


16:15 – 17:00 Report Back on Breakouts - Action Points


17:00 - 17:30 Closing Remarks - John Palfrey




  • Invited