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Re: [ON] {CC-Exec} Re: [projectvrm] Design Contest for "No Stalking" symbol


Chronological Thread 
  • From: Don Marti < >
  • To: Doc Searls < >
  • Cc: mary hodder < >, , " " < >, Tim Walters < >, " " < >, ProjectVRM list < >
  • Subject: Re: [ON] {CC-Exec} Re: [projectvrm] Design Contest for "No Stalking" symbol
  • Date: Fri, 3 Jun 2016 13:57:24 -0700

begin Doc Searls quotation of Fri, Jun 03, 2016 at 12:40:09PM -0400:

> Don first explained CHEDDAR here:
> <http://blog.aloodo.org/posts/new-acronym/
> <http://blog.aloodo.org/posts/new-acronym/>>.

Let's make a CHEDDARscape -- if you have a CHEDDAR
tool, ad network, or other product or service, send
me a pull request with a logo, link, and a brief
description of why your thing is CHEDDAR.

https://github.com/Aloodo/cheddarscape


> Doc
>
> > On Jun 3, 2016, at 11:21 AM, mary hodder
> > < >
> > wrote:
> >
> > Brian,
> > Cheddar is the technical framework that Don Marti worked up and shared
> > with us at VRM day in April.
> >
> > It's meant to allow non-stalking, not tracking based ads through, while
> > barring other ads including those based upon tracking, buying and selling
> > of data etc.
> >
> > Read Doc's post here on the overall topic and Cheddar in particular.
> > https://blogs.harvard.edu/vrm/2016/05/11/why-a-nostalking-deal-is-good-for-publishers/
> >
> > <https://blogs.harvard.edu/vrm/2016/05/11/why-a-nostalking-deal-is-good-for-publishers/>
> >
> > Don,
> > Not sure if Cheddar has it's own site now to describe the framework.
> >
> > Mary
> >
> > On Fri, Jun 3, 2016 at 7:48 AM, Brian Erdelyi
> > <
> >
> > <mailto: >>
> > wrote:
> > Mary,
> >
> > I'm not familiar with Cheddar.
> >
> > I'm not sure how no stalking encompasses buying and selling of data.
> >
> > With Clearware, I had icons to depict collecting of personal information
> > and collecting of non-personal information. I had another icon to
> > respect that information was shared.
> >
> > I was trying to use non biased language to depict common terms fond in
> > EULAs.
> >
> > Brian
> >
> > Sent from my iPhone
> >
> > On Jun 3, 2016, at 10:40 AM, mary hodder
> > <
> >
> > <mailto: >>
> > wrote:
> >
> >> Brian,
> >> No stalking vs. No tracking can be changed in the language, sure. One
> >> reason we liked No Stalking is that it encompasses more than just
> >> tracking: the buying and selling of data in addition to direct tracking,
> >> the use of malware, etc.
> >>
> >> Cheddar, as the technical framing for this, covers more than direct
> >> tracking and so as a name for the button and the selection, No Stalking
> >> attempts to map along with Cheddar.
> >>
> >> What do you think about this?
> >>
> >> mary
> >>
> >> On Fri, Jun 3, 2016 at 6:00 AM, Brian Erdelyi
> >> <
> >>
> >> <mailto: >>
> >> wrote:
> >> I think "no stalking" is fine as it could be done without ads. Perhaps
> >> even soften the language to "no tracking"?
> >>
> >> B
> >>
> >> Sent from my iPhone
> >>
> >> On Jun 3, 2016, at 12:29 AM, mary hodder
> >> <
> >>
> >> <mailto: >>
> >> wrote:
> >>
> >>> Hi Tim,
> >>> You're right.. we asked for "no stalking" not "no ads that reflect
> >>> stalking or surveillance."
> >>>
> >>> We can go back and ask for tuning, and also suggest that variant.
> >>>
> >>> Do you (and others) think we should ask for that change? or ask for
> >>> iterations that reflect the additional understanding?
> >>>
> >>> mary
> >>>
> >>> On Thu, Jun 2, 2016 at 9:07 PM, Doc Searls
> >>> <
> >>>
> >>> <mailto: >>
> >>> wrote:
> >>>
> >>>> On Jun 2, 2016, at 11:49 AM, Tim Walters
> >>>> <
> >>>>
> >>>> <mailto: >>
> >>>> wrote:
> >>>>
> >>>> I read the design brief, and I have to say, none of them strike me as
> >>>> intuitively indicating "I'll accept non-surveillance ads.”
> >>>
> >>> Well, some of them don’t *not* say it.
> >>>
> >>>> #1260584, from jellareed, comes closest, in my view, but still doesn't
> >>>> quite capture it. How about the old Mad Magazine Spy vs. Spy
> >>>> character, holding a big magnifying glass, with an anvil about to fall
> >>>> on his head? ;-)
> >>>
> >>> To me that one looks like a football with a “no placemarker” (or
> >>> something) symbol on it.
> >>>
> >>> While I like the magnifying glass element, I think it’s a bit too big
> >>> and non-simple. But I can be swayed, maybe.
> >>>
> >>> I like the bar through the eye. It says “no eye,” as in “no spying.” Or
> >>> could. The barred eye in the rectangle (meaning screen, like on a
> >>> computer or a phone) in #1258971
> >>> <http://www.hatchwise.com/entry-for-973133-1258971-6939> makes sense to
> >>> me. Larger format:
> >>> http://www.hatchwise.com/entry-for-973133-1258971-6939
> >>> <http://www.hatchwise.com/entry-for-973133-1258971-6939>.
> >>>
> >>> I get that they’re using green because that’s a Customer Commons symbol
> >>> color. (Or at least I think that’s why they’re using it.) But green
> >>> also means “go." Wonder how the one above would look with red
> >>> substituted for green?
> >>>
> >>> More thoughts?
> >>>
> >>> Doc
> >>>
> >>>> On Thu, Jun 2, 2016 at 8:17 PM, mary hodder
> >>>> <
> >>>>
> >>>> <mailto: >>
> >>>> wrote:
> >>>> Hi All,
> >>>>
> >>>> Take a look:
> >>>> http://www.hatchwise.com/logo-design-for-contest-973133
> >>>> <http://www.hatchwise.com/logo-design-for-contest-973133>
> >>>>
> >>>> There are 23 entries.. a couple are very interesting.
> >>>>
> >>>> Please send feedback to me or for the list to discuss. Contest is up
> >>>> in 4 days.
> >>>>
> >>>> Thank you,
> >>>> mary
> >>>>
> >>>
> >>>
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--
Don Marti
< >

http://zgp.org/~dmarti/
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