- From: Don Marti <
>
- To: Doc Searls <
>
- Cc: Deborah Schultz <
>, ProjectVRM list <
>
- Subject: Re: [projectvrm] Separating advertising's wheat and chaff
- Date: Wed, 12 Aug 2015 18:32:28 -0700
Thanks for the links (again) and thanks to you and
Eaon for the resulting Twitter flockage. Always
happy to see people in ad creative positions as new
followers on there.
(I think I have parts of the answer on the brokenness
of web ads, and the more different points of view
we have the sooner we'll know why online ads can't
pass Bob Hoffman's "refrigerator test" or pay for
journalism, and what we need to do to fix it.)
begin Doc Searls quotation of Wed, Aug 12, 2015 at 05:35:14PM -0400:
>
>
It’s another of those “If I’d had more time I would have made it shorter”
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cases.
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>
The case needs to be made for the worth of the wheat and the insanity (as
>
well as relative worthlessness) of the chaff.
>
>
Doc
>
>
> On Aug 12, 2015, at 4:05 PM, Deborah Schultz
>
> <
>
>
> wrote:
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>
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> Bravo!
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>
>
> Had lunch with Sean today and we were, as usual, scratching our heads at
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> this landscape. It's the emperors got no clothes. The advertisers/brands
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> think they have to do this and it is in the interest of the agencies and
>
> platforms to take em down these paths.
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>
>
>
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>
>
>
>
> Deborah Schultz
>
> ----------------------------------
>
>
>
>
>
> <mailto:
>
>
> Website <http://www.deborahschultz.com/> | Linkedin
>
> <http://www.linkedin.com/in/debschultz/>: | Twitter
>
> <http://twitter.com/debs>
>
>
>
> Co-founder YxYY Festival <http://yesandyesyes.com/>- a unique gathering
>
> of geeks and creatives
>
> Founder, T.E.A.M Israel <http://team-israel.org/> - Advancing Equine
>
> Athletics in Israel
>
> Co-founder Tummelvision <http://tummelvision.tv/> - podcast exploring
>
> culture of the networked economy
>
>
>
>
>
> On Wed, Aug 12, 2015 at 3:58 PM, Doc Searls
>
> <
>
>
>
> <mailto:
>>
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> wrote:
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> Just put this up today:
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>
>
> http://bit.ly/1KhSa8M <http://bit.ly/1KhSa8M>
>
>
>
> Wasn’t easy, since I’m also doing other stuff. I’ll be tightening it up a
>
> bit.
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>
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> Anyway, there it is.
>
>
>
> Doc
>
>
>
--
Don Marti
<
>
http://zgp.org/~dmarti/
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