[projectvrm] The State of OUR VRM Marketing in 2015

[Lewis Haidt < >]

Longtime lurker, it will be my second time attending VRM DAY and IIW (and second time posting!).

 

Doc, 

 

Can you give those of us who will be attending VRM Day and IIW (and those who aren’t) an update on overall VRM Marketing.

 

Over the last year, I've been looking at how VRM can be publicly presented. I believe work is on-going to update/change the wiki. Is this correct and how's it going?

 

Overall, where do we have (or will we have) one landing page that serves - in MARCOM talk - as our visual, powerful one-pager that describes why we're all so passionate about VRM.

 

Since the last year, I've become the senior manager of our TechSoup's NetSquared project, a network of over 50 regular meet-ups around the world. I know the organizers are interested in what VRM is, but right now, I don't feel comfortable sharing the wiki site as it's very user-UNFRIENDLY. We have been growing chapters in Africa and know that their mobile experiences and the issue of controlling data shared via mobile channels and networks is critical, so I hope we have a visually compelling, mobile-first experience to share.

 

Lastly, from my USC Free Culture days, my ears perked up last VRM day when Doc shared how Google no longer has a "you're being tracked" site (I forget what it was called), which Doc had discovered no longer existed. Doc, what's the name of that site. I know have the band-width as part of my job to be more of a public “evangelist” (uggg, really hate that MARCOM term), so I can reach out to this Google web evangelist I know from my Adobe days on Twitter, Paul Irish.

 

I'm looking forward to seeing everyone again in April.

 

Best,

 

Lewis

 

 

Lewis Haidt

Senior Online Community and Social Media Manager

wk: 415.633.9208 | mb: 415.672.2928

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@lewisha

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