[projectvrm] Consumers win In upcoming epic battle against Big Data

["Nathan Schor" < >]

Encouraging prediction in Techcrunch article: Consumers Vs. Data Science Bad Guys

http://techcrunch.com/2015/02/02/consumers-vs-data-science-bad-guys/

Levi King

Based on this piece, Mr. King has earned an invitation to IIW. J

Consumer and small business populations continue to become more privacy-focused, thanks to noise and frustration by whistleblowers and offenders. Snowden, Facebook, government overreach and abuse, and security breaches at Home Depot, Target, and others are causing us to think twice about our data – whether the data is known or unknown (or understood).

The emergence of location-based data gathered by our mobile phone providers, social data, behavioral data, Internet of things-generated data – combined with the use and abuse thereof – represents just the small beginnings of many nasty, uncomfortable problems that will fester over time. A war is coming. The good news? Consumers will win.

And here’s how:

It’s only a matter of time until consumer agitation leads to new legislation or revision of existing legislation like the FCRA to extend consumer protection beyond credit data and into any type of data used in risk underwriting, marketing segmentation or consumer modeling.

Nathan Schor 305.632.1368 ">