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Re: [projectvrm] Your Blink, please. Best GRM brand for a 3-month hashtag campaign: #SMARTvote14 or #NEWvote14?


Chronological Thread 
  • From: "Larry W. Smith" < >
  • To: Britt Blaser < >
  • Cc: ProjectVRM list < >, Doc Searls < >, David Weinberger < >, "Savage, Christopher" < >, Mansour Raad < >
  • Subject: Re: [projectvrm] Your Blink, please. Best GRM brand for a 3-month hashtag campaign: #SMARTvote14 or #NEWvote14?
  • Date: Wed, 30 Jul 2014 02:33:28 -0400


Make A Difference #MADvote14

FWIW, you could simplify and surround the hash tags like #MADvoteFEM and
#MADvoteHOT

Twitter advance search - https://twitter.com/search-advanced - will let you
capture all the iterations of #MADvote, and you can filter by date range and
remove the 14 so people don’t have to shift keyboards.

Larry




Larry W. Smith
+1 917 754 3904
Twitter: @lwsmith10011
linkedin.com/in/lwsmith10011

On Jul 29, 2014, at 3:15 PM, Britt Blaser
< >
wrote:

> We're encouraging 8 “tribes” of issues champions to vote this year:
> FEMvote14, STEMvote14, IMMvote14, FAIRvote14, NETvote14, VETvote14,
> NSAvote14, HOTvote14.
>
> Each is a powerful tribe whose members have tuned out brands like
> Democrats, Republicans or Senator Gonnabe and, often, the “voting” brand.
>
> ==> What should we call the project? #SMARTvote14 or #NEWvote14? <==
>
> Thanks for your advice,
>
> Britt Blaser
> _____________________________________
>
> The project’s based on the tribal marketing gospel according to Seth Godin
> <http://ngov.us/1xvbv0r> and Victory Lab by Sasha Issenberg
> <http://ngov.us/1kl3ZEV>. Since GRM’s a fork of VRM, it’s memberless,
> essentially unowned, unmonetized and the least tangible external
> scaffolding we can manage, sponsored by the NewGov Foundation and the
> League of Technical Voters.
>
> But: the GEOvoter API will capture and persistently display location-aware
> tagged media in their political boundaries: state, Congressional district,
> state senate district, state house district, county, city and city council
> district (ward). With any luck, their Reps will realize that they represent
> more than the loud angry people. After the election, message authors will
> be invited to join formal issues groups at NewGov.US.
>
> *Tags
>
>
> - #FEMvote14 Women voters and men who love them, supporting
> women's issues
> - #STEMvote14 Jobs and education in Science, Technology, Engineering & Math
> - #IMMvote14 Common sense immigration policy
> - #FAIRvote14 Smarter, fairer voting
> - #NETvote14 Open and free Internet
> - #VETvote14 Keep America's promises
> - #NSAvote14 Voters against Big Brother
> - #HOTvote14 Keep the heat on Congress to cool the world
>
>




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