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[projectvrm] Re: Wired article on Indie Box. Ownership vs Outcomes


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  • From: Blibbet < >
  • To: 'ProjectVRM list' < >
  • Subject: [projectvrm] Re: Wired article on Indie Box. Ownership vs Outcomes
  • Date: Tue, 13 May 2014 10:20:23 -0700


IndieGoGo is not a market sizing tool; it is (self-evidently) a crowdfunding
tool. It reaches out to a specific demographic that are either passionate
about
the product or are looking for a portfolio of alternative very-early stage
investments.

There are multiple specific demographics for hardware that're too small for the big players to focus on.

It is a nice era, when indies ("MicroOEMs"?) are now capable of building their own hardware much more easily than in the past.

Besides some of the new cloud-based devices, the Novena[1] open hardware box is one of the best recent examples of this. Novena got their initial $250K funding in a few weeks. I've think Tor Project may be using Novena-based hardware for their Tor Routers, as well.

Novena's demographic of hackers that don't like the poor VRM hardware designs today, with untrustable binary blobs and out-of-bound chips, like the modern era of inbred Windows8PCs that modern Intel-based, EFI-based PCs have become.

Besides lazy hardware innovation, bad VRM from OEMs will help create nice product opportunities for Open Hardware-based devices, for new OEMs to create VRM-friendly hardware ecosystems.

My $0.02. :-)

[1]http://www.bunniestudios.com/blog/?p=3750
http://www.crowdsupply.com/kosagi/novena-open-laptop



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