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Re: [projectvrm] What will happen if/when Facebook opens up a facial recognition API?


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  • From: Jim Bursch < >
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  • Subject: Re: [projectvrm] What will happen if/when Facebook opens up a facial recognition API?
  • Date: Wed, 09 Apr 2014 07:30:09 -0700

In such a world, masks will become very fashionable.
Jim Bursch
310-869-5340

 
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http://mymindshare.com
@jimbursch
On 4/8/2014 8:39 PM, Lucas Cioffi wrote:
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Hi All, this one's for the futurists out there...

These days, if the average person's geographic location is made public, that person usually is the one who made it public using a service like Foursquare.

In the future, do we expect that to not be the case?  If Facebook opened up a facial recognition API, would we expect that most public, geographic check-ins would instead be made by third-party apps & hardware without consent of the one who gets checked-in?  

For example, I'm guessing many people would jump at the chance to get free car insurance in exchange for mounting a facial recognition scanner to the roof of their car.  The driver gets free insurance, and while driving to pick up groceries, he uploads a few hundred people's locations to some company's cloud.

I could see a bunch of new applications for data like this.  For example, if my company is competing with another company, then I could pay $100 to use a search engine which could tell me all the buildings that the competing CEO has walked into over the past 2 years and which new clients he/she has been meeting with this week.

These questions come to mind: 
How is this good/bad?  Is this inevitable?  Does this change human behavior in significant ways?
--
Lucas Cioffi
Co-Founder, BarkBest.com
Charlottesville, VA
917-528-1831

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