Text archives Help


Re: [projectvrm] Zeta Secures $150 Million in Funding as Marketing Tech Rises | Digital - Advertising Age


Chronological Thread 
  • From: Doc Searls < >
  • To: Katherine Warman Kern < >
  • Cc: ProjectVRM list < >
  • Subject: Re: [projectvrm] Zeta Secures $150 Million in Funding as Marketing Tech Rises | Digital - Advertising Age
  • Date: Wed, 15 Jul 2015 08:31:17 -0400

Possibly. But it also looks to me like a consolidation play: a way for one
company to hoover up a bunch of others. We saw a lot of that in the dot-com
bubble, not long before the whole thing collapsed.

Is there a way to see how many adtech firms are shopping themselves right now?

Doc

> On Jul 15, 2015, at 7:26 AM, Katherine Warman Kern
> < >
> wrote:
>
> Two steps backwards.
>
> <http://adage.com/article/digital/zeta-secures-150-million-marketing-tech-makes-mark/299479/>
>
>
> Katherine Warman Kern
> @comradity




Archive powered by MHonArc 2.6.19.