I wonder what CapGem's day rate is for top VRM experts (and what, multiplying by 10 or so, Doc's should be when he is retained as a Global National Treasure by a grateful community)?
Not gonna happen, but I appreciate the sentiment. :-)
I'm headed toward a plane, so no time to read it in any depth, but it looks encouraging. One pull-quote:
"The future of VRM is not yet clear, but one thing is certain: in the product and service markets of 2020, the customer will not be a passive player, but an empowered partner. Emerging channels of interaction require constant evolution of vendor-customer communication capabilities, and organizations need near-instant reaction times."