| This email, from a PR person whose contact information I removed, makes me want to unsubscribe to every email I get from a "brand" source.
Note that the "users" here are Salesforce's B2B customers, and not you and me, getting these mailings. Instead, we are blessed by "NSA-style tracking."
Or so I gather.
Doc Begin forwarded message: Subject: Cirrus to launch Email tracking for gmail in Salesforce: can we brief you/offer exclusive? Date: June 19, 2014 at 7:09:46 PM GMT+1
Cirrus Insight, the #1 app for integrating Salesforce with Gmail and Google Apps, will soon announce email tracking for gmail.
Its NSA-style tracking will let the 2 million Salesforce users know when their email is opened and if any links were accessed. Press release draft is below and we'd love to brief you on it.
Please let me know if you might be interested in this exclusive...thanks!
(contact info)
Cirrus Insight Announces Email Tracking for Gmail
Track Email Opens From Gmail Using Cirrus Insight
XX, XX, 2014 -- Laguna Hills, CA -- Cirrus Insight, the #1 app for integrating Salesforce with Gmail and Google Apps, announced today the launch of email tracking for Gmail. Now users can receive real time notifications as their emails are opened and always know the perfect time to try to close that deal!
Since its inception Cirrus Insight has turned salespeople into superheros by bringing Salesforce into their inbox and allowing them to close more deals quicker. By adding email tracking to their arsenal Cirrus Insight users now know if and when people have opened their emails. This allows salespeople to always know the perfect opportunity to reach out and close their deals as well as tailor their messages based on whether their email has been opened.
“We see email tracking as table stakes for the modern salesperson. Democratizing email tracking and extending it to individual salespeople will transform how sales is done in much the same way that the ability to track and report on emails has revolutionized marketing. At Cirrus Insight we’re thrilled to be at the leading edge of this transformation,” says Jason Hubbard VP of Marketing at Cirrus Insight.
Email tracking is available today for all users of Cirrus Insight at no additional charge.
With Cirrus Insight email tracking you can:
Receive real time notifications when someone opens an email Know the ideal moment to contact a lead View open history including time/date, location and device opens occurred from
Log email tracking information to the activity history in Salesforce Leverage powerful email analytics to improve open rates and email responses
About Cirrus Insight Cirrus Insight is the #1 app for integrating Salesforce with Gmail and Google Apps. Users can create and manage leads, contacts, tasks, cases and opportunities right from Gmail. With Cirrus Insight, users can streamline workflow, boost productivity and increase sales quickly and efficiently. Launched in 2011, Cirrus Insight is based in Laguna Hills, CA. For more information, visit www.cirrusinsight.com.
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