(Note I have included Doc in the list to help him while he gets his emails sorted out)
I am looking for good ways for people to signal intent. Here is the problem.
Assume you visit a website that earns its keep by providing a place for advertisers to put their ads. When I go to the website I want to see ads that are relevant to me. What are good ways for me to do this? Google do it by looking at the words I have used in searches and the websites I have visited as a result of that search. That is, easy for me and seems to work well in many cases. However, what I have been searching for is often unrelated to my purchasing needs and often I have not searched.
Before I visit websites I could have a way of putting in keywords that express my interest in purchasing and would tell the website what ads, from their inventory of ads, are most relevant.
What other methods are there to make it easy for me to signal intent to transact when I am doing unrelated activities like looking up the weather for the next week?
Kevin