VRM Utopia Re: [projectvrm] good Groupon Math

[Mark Lizar < >]

Katherine,

I think you are spot on and your comment below is something I have  
been thinking about for a very long time.

On 9 May 2011, at 13:58, Katherine Warman Kern wrote:

> To clarify, I'm thinking about an alternative to groupon's  
> discounting model, what if there were a means for people who are  
> existing customers of a category and know a lot about it leveraged  
> the group effect to improve products and grow a market.

Lately, I have been imagining what a VRM community platform might look  
like and in this regard I have a great idea.

What if the VRM community banded together and put together a platform  
that combined loyalty card program and paperless receipts upon an  
infrastructure of personal data control as to create a user driven  
channel for coupons and groupons.   A reverse or Open Loyalty system  
if you will.

Enabling people to independently control, benefit, gain access too and  
make valuable our own personal information in the context of all the  
vendor relationships we have.

Perhaps this is a bit of a utopian VRM vision, but I do think there is  
great potential in the combination of these traditional vendor tools  
to build the business book  that contrasts with the Facebook.

A concept beyond me to execute but a powerful VRM vision just the  
same.    Perhaps it is time that the VRM community started to think  
about a call to action and collaborative structure to really make  
things happen?    Such a structure would surely have my support

Best Regards / Mark