- From: Alan Patrick <
>
- To:
- Subject: Re: [projectvrm] "I am not a brand."
- Date: Wed, 23 Jun 2010 14:57:51 +0100
Re:
Helpful to know what you were responding to: "We can, if we group
together, fight off the weenuses and hosebags who want to turn the
Internet into a giant commercial.”
My 2p.....
Getting people to group together is unlikely to work vs a few driven
people who believe they can make a large return - the paybacks are too
mismatched.
Plus the evidence on the 'Net to date is that these hosebag tactics do
seem to work at a higher success rate than the cost of using them, thus
they will continue to be used.
There is a bigger underlying issue, in that the 'Net promotes "winner
takes all" markets where the prizes for winning are so huge that they:
(i) suck in more people than they rationally should (people are always
overpotimistic about their likelihood of success)
(ii) make those people behave in more outrageous ways to diferentiate
themselves
What is more likely to work is if the 'Net had some form of feedback
mechanism to show these people - very clearly, to discourage les autres
- that what they are doing isn't helping them.
But beware if it shows that it is helping them, which, sadly, I suspect
it would............
Rgds
Alan
- Re: [projectvrm] "I am not a brand.", (continued)
- Re: [projectvrm] "I am not a brand.", J. Clark, 06/22/2010
- Re: [projectvrm] "I am not a brand.", Tara Hunt, 06/22/2010
- Re: [projectvrm] "I am not a brand.", Jon Lebkowsky, 06/22/2010
- Re: [projectvrm] "I am not a brand.", Adriana Lukas, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Tara Hunt, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Jon Lebkowsky, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Adriana Lukas, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Alan Patrick, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Adriana Lukas, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Alan Patrick, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Alec Muffett, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Alan Patrick, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Alec Muffett, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Christy Eller, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Alec Muffett, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Joe Andrieu, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Adriana Lukas, 06/23/2010
- Re: [projectvrm] "I am not a brand.", Frank Paynter, 06/23/2010
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