Jonathan Zittrain, Professor of Law at Harvard Law School, explores the evolving world of cloud computing. Cloud computing is not just for computing anymore: you can now find as much mindshare as you can afford out in the cloud, too. A new range of projects is making the application of human brainpower as purchasable and fungible as additional server rackspace. What are some of the issues arising as armies of thinkers are recruited by the thousands and millions? A fascinating (and non-scare-mongering) view is offered of a future in which nearly any mental act can be bought and sold.