MediaCloud

Overview

Media Cloud is a system that lets you see the flow of the media. The Internet is fundamentally altering the way that news is produced and distributed, but there are few comprehensive approaches to understanding the nature of these changes. Media Cloud automatically builds an archive of news stories and blog posts from the web, applies language processing, and gives you ways to analyze and visualize the data.

Media Cloud is aims to tracks news content comprehensively – providing open, free, and flexible tools. This will allow unprecedented quantitative analysis of media trends. For instance, some of our driving questions are:

1. Do bloggers introduce storylines into mainstream media or the other way around?
2. What parts of the world are being covered or ignored by different media sources?
3. Where do stories begin?
4. How are competing terms for the same event used in different publications?
5. Can we characterize the overall mix of coverage for a given source?
6. How do patterns differ between local and national news coverage?
7. Can we track news cycles for specific issues?
8. Do online comments shape the news?

Media Cloud is capable of crawling and analyzing arbitrary on-line news media and blogs. At the high level, we monitor RSS feed updates and then direct our crawler to download the corresponding web pages. These web page are saved and then later analyzed. Among other types of analysis, we currently do entity extraction, word frequency analysis, and clustering. But we are open to other types of text analysis ideas.

The main site for Media Cloud is http://www.mediacloud.org. There, you can see some simple visualizations generated out of our system, but the project is under very active development and there is much more under the hood. Applicants are encouraged to examine the source forge project page and subversion repository.

Skills Needed

Essential Skills

• Perl - The Media Cloud code base is largely Perl so at least some familiarity with Perl is essentially.

• SQL/Database - We use a Postgresql database backend to manage the large amount of data that Media Cloud processes. So a knowledge of SQL is also important. Experience with Postgresql would be ideal but someone with exposure to other databases such as MySql or Oracle could probably get by.

• HTML/Javascript/Jquery - The web based front end portion of Media Cloud uses JavaScript and JQuery extensively. For projects that involve the front end, students should have at least some knowledge of JavaScript, JQuery, and HTML. Obviously, this will be less important for students working primarily on data analysis projects.

Useful Skills

These skills would be significant pluses but not necessary skills for students who want to work on Media Cloud

• Natural Language Processing (NLP) - Some exposure to nlp would be very useful in helping the student understand and contribute to Media Cloud.

• Big Data - Media Cloud is designed to process large amounts of data. Our main database is nearly a terabyte in size and we have downloaded hundreds of gigabytes of articles. One of the challenges in Media Cloud is designing queries that run quickly on large amounts of data.

• Data analysis - One of the challenges in Media Cloud is making sense of the data that we gather. Therefore, exposure to data analysis or statistics will be a plus.

• Visualization / Design - Often data can best be understood visually. For students working on the front end, knowledge of design and visualizations will be a plus.

Ideas

Multi-language Support

Our system was originally designed to work with English language sources. We have since done significant work to internationalize the code (internally everything is stored in UTF-8). We currently have some support for Russian and limited support for Chinese. But we would be very interested in projects to extend Media Cloud to support other languages. This would likely require the student to have fluency or at least proficiency in the language they wanted to add support for. Among other things this would involve adding support for stemming and stop words for the additional languages.

Extract Story Text

We think that this part of the system is particularly interesting. The problem could be stated as: "given an arbitrary web page believed to contain a news story, how do you identify the body text of that news story while ignoring all other text?" We have a decent solution using an approach based on HTML density and statistical frequency of a variety of other custom-defined factors. We have built a substantial testing corpus of pages in which a human has specified the correct outcome. Building a better algorithm involves making changes to our algorithm and determining whether those changes generate a higher rate of match without increasing false positives or false negatives. We are also interested in abandoning (or supplementing) our HTML density approach in favor of a neural network approach. It would be very exciting if such an approach would work, but we have not yet tried it.

This is another place in which the solution can be generalized to computer science applications in other domains.

Allow Rich Queries

We have terabytes of data and millions of archived stories. How can we construct queries that work efficiently on this data set and generate interesting and compelling results? For instance, we are currently experimenting with time-sequence analysis of different terms across different media sources (see, for instance, our experimental charts of coverage of the bailout. How would we go about visualizing some of these questions with the data we have? We currently use the Google Visualizations API to actually generate our charts.

The other idea in this area is to help us develop a rich API to allow others to access our data. This is a high priority for us, but we need help. If you worked with us in this area, you would have quite a bit of latitude to help us define the queries, language, etc.