OPINION:  [*162]  MEMORANDUM OF DECISION ON MOTION TO DISMISS

   This is an action for damages and injunctive relief based upon an alleged infringement of a trademark. It is
   brought pursuant to the Federal Trademark Act, 15 U.S.C. §§ 1051-1127. In addition, the complaint alleges
   violations of various state common law tenets concerning unfair competition and trademark infringement, as
   well as violations of C.G.S. § 35-11i(c) concerning dilution and injury to business reputation, and C.G.S., ch.
   735a, §§ 42-110a et seq. of the Connecticut Unfair Trade Practices Act.

   The defendant, Instruction Set, Inc., now moves pursuant to Rules 12(b)(2) and 12(b)(3) of the Federal Rules
   of Civil Procedure to dismiss the complaint in its entirety based upon a lack of personal jurisdiction over the
   defendant and for the further reason that venue is set in the wrong forum n1. The issues presented are: 1)
   whether the Connecticut long-arm statute, C.G.S. § 33-411(c) confers jurisdiction over the defendant,
   Instruction Set, Inc.; 2) whether the statute's jurisdictional reach as applied to Instruction Set, Inc. meets
   the "minimum contacts" required to satisfy constitutional due process; 3) whether venue is proper.
   The court concludes: 1) that the plaintiff has established solicitation by the defendant, Instruction Set, Inc.,
   within the meaning of Connecticut long-arm statute, C.G.S. § 33-411(c)(2), so that long-arm jurisdiction is
   proper; 2) that the plaintiff has established the minimum contacts necessary to comport with due process; 3)
   that venue is proper according to 28 U.S.C. 1391(b). Accordingly, the motion to dismiss is denied.

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   n1 28 U.S.C. § 1406(a) provides that: "The district court of a district in which is filed a case laying venue in
   the wrong division or district, shall dismiss, or if it be in the interest of justice, transfer such case to any
   district or division in which it could have been brought."

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   FACTS

   An examination of the complaint, memorandums, and accompanying affidavit reveals the following: The
   plaintiff, Inset Systems, Inc. ("Inset"), is a corporation organized under the laws of the state of
   Connecticut, with its office and principal place of business in Brookfield, Connecticut. Inset develops and
   markets computer software and other related services throughout the world. The defendant, Instruction Set,
   Inc. ("ISI"), is a corporation organized under the laws of the state of Massachusetts, with its office and
   principal place of business in Natick, Massachusetts. ISI provides computer technology and support to
   thousands of organizations throughout the world. ISI does not have any employees,  [*163]  nor offices within
   Connecticut, and it does not conduct business in Connecticut on a regular basis.

   On August 23, 1985, Inset filed for registration as the owner of the federal trademark INSET. On October 21,
   1986, Inset received registration number 1,414,031.

   Thereafter, ISI obtained "INSET.COM" as its Internet domain address. ISI uses this domain address to
   advertise its goods and services.

   The Internet is a global communications network linked principally by modems which transmit electronic data
   over telephone lines. Worldwide there are approximately 20 to 30 million users of the Internet. Domain
   addresses are similar to street addresses, in that it is through this domain address that Internet users
   find one another. A domain address consists of three parts: the first part identifies the part of the Internet
   desired such as world wide web (www), the second part is usually the name of the company or other
   identifying words, and the third part identifies the type of institution such as government (.gov) or commercial
   (.com), etc. If a company uses a domain which is identical to the name or trademark of a company, an
   Internet user may inadvertently access an unintended company. Thereafter, the Internet user may not realize
   that the advertisement is actually from an unintended company, or the Internet user may erroneously assume
   that the source of information is the intended company. As a result, confusion in the marketplace could
   develop.

   Unlike television and radio, in which advertisements are broadcast at certain times only, or newspapers in
   which advertisements are often disposed of quickly, advertisements over the Internet are available to Internet
   users continually, at the stroke of a few keys of a computer. At this time there are at least 10,000 Internet
   connected computer users in the state of Connecticut.

   Inset first learned of ISI's Internet domain address in March, 1995 when attempting to obtain the same
   Internet domain address. ISI also uses the telephone number "1-800-US-INSET" to further advertise its goods
   and services. Inset did not authorize ISI's use of its trademark, "INSET", in any capacity. ISI continues to use
   "INSET" in relation to both its Internet domain address and its toll-free number. On June 30, 1995, the plaintiff
   filed the within action.

   STANDARD

   "On a [Federal Rules of Civil Procedure], Rule 12(b)(2) motion to dismiss for lack of personal jurisdiction, the
   plaintiff bears the burden of showing with 'actual proof' that the court has personal jurisdiction over the
   defendant." Ensign-Bickford Co. v. ICI Explosives USA Inc., 817 F. Supp. 1018, 1026 (D.Conn. 1993); See also
   Whelen Eng'g Co., Inc. v. Tomar Elecs., 672 F. Supp. 659, 661-662 (D.Conn. 1987). "To survive the motion,
   the plaintiff must make a 'prima facie showing' through affidavits or other evidence that the defendant's
   conduct was sufficient for the court to exercise personal jurisdiction." Ensign-Bickford Co., 817 F. Supp. at
   1026; See also Whelen Eng'g Co., 672 F. Supp. at 661-662. "A defendant's conduct is sufficient for
   the exercise of personal jurisdiction if (1) the conduct satisfies the requirements of the [Connecticut] long-arm
   statute, [C.G.S. § 33-411(c)] . . . and (2) the conduct satisfies the 'minimum contacts' requirement of the
   Due Process Clause of the Fourteenth Amendment. Ensign-Bickford Co., 817 F. Supp. 1018, 1026 (D.Conn.
   1993); See also World-Wide Volkswagen Corp. v. Woodson, 444 U.S. 286, 297, 62 L. Ed. 2d 490, 100 S. Ct.
   559 (1980); International Shoe Co. v. Washington, 326 U.S. 310, 316, 90 L. Ed. 95, 66 S. Ct. 154 (1945).

   DISCUSSION

   1. Connecticut Long-Arm Statute

   ISI, the defendant, in the within motion does not specifically address whether the Connecticut long-arm
   statute, C.G.S. § 33-411(c) n2 has been satisfied in the present instance.

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   n2 C.G.S. § 33-411(c) provides, in relevant part, that: "Every foreign corporation shall be subject to suit in
   this state, by a resident of this state or by a person having a usual place of business in this state, whether or
   not such foreign corporation is transacting or has transacted business in this state and whether or not it is
   engaged exclusively in interstate or foreign commerce, on any cause of action arising . . . (2) out of any
   business solicited in this state by mail or otherwise if the corporation has repeatedly so solicited business,
   whether the orders or offers relating thereto were accepted within or without the state . . ."

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    [*164]  Inset, the plaintiff, on the other hand, argues that the requirement of the Connecticut long-arm
   statute, C.G.S. § 33-411(c)(2) has been satisfied because ISI has repeatedly solicited business within
   Connecticut via its Internet advertisement and the availability of its toll-free number.

   The Connecticut long-arm statute, C.G.S. § 33-411(c)(2) states that "Every foreign corporation shall be
   subject to suit in this state, by a resident of this state . . . on any cause of action arising . . . (2) out of any
   business solicited in this state . . . if the corporation has repeatedly so solicited business, whether the orders
   or offers relating thereto were accepted within or without the state . . ."

   In McFaddin v. National Executive Search, Inc., 354 F. Supp. 1166, 1169 (D.Conn. 1973), the court held that
   "the placing of at least six franchise ads over a six-month period in a newspaper whose circulation clearly
   includes Connecticut (citation omitted) demonstrates a sufficiently repetitious pattern to satisfy subsection
   (c)(2)" of the Connecticut long-arm statute, C.G.S. § 33-411. See also Whelen Eng'g Co., 672 F. Supp. 659
   (advertising in 30 publications known to have been circulated  in Connecticut over the course of a year
   and a half, plus delivery of 30 allegedly infringing catalogs to Connecticut residents, plus two sales of the
   allegedly infringing products to Connecticut residents, which may or may not have been due to the solicitation
   activities, satisfies C.G.S. § 33-411(c)(2)).

   Similarly, since March, 1995, ISI has been continuously advertising over the Internet, which includes at least
   10,000 access sites in Connecticut. Further, unlike hard-copy advertisements noted in the above two cases,
   which are often quickly disposed of and reach a limited number of potential consumers, Internet
   advertisements are in electronic printed form so that they can be accessed again and again by many more
   potential consumers.

   The court concludes that advertising via the Internet is solicitation of a sufficient repetitive nature to satisfy
   subsection (c)(2) of the Connecticut long-arm statute, C.G.S. § 33-411, thereby conferring Connecticut's
   long-arm jurisdiction upon ISI.

   2. Minimum Contacts

   The defendant claims that personal jurisdiction is lacking here because it does not have sufficient minimum
   contacts within Connecticut to satisfy constitutional precepts concerning due process. Minimum
   contacts are lacking, according to the defendant, because it is a Massachusetts corporation with its office
   and principal place of business in Natick, Massachusetts, "it does not conduct business in Connecticut on a
   regular basis," and it "does not maintain an office in Connecticut, nor does it have a sales force or employees
   in the State."

   The plaintiff responds that minimum contacts comporting with due process have been satisfied because the
   defendant has used the Internet, as well as its toll-free number to try to conduct business within the state of
   Connecticut.

   "[Due Process] limitations require that a nonresident corporate defendant have 'minimum contacts' with the
   forum state such that it would reasonably anticipate being haled into court there. World-Wide Volkswagen
   Corp. v. Woodson, 444 U.S. 286, 297, 62 L. Ed. 2d 490, 100 S. Ct. 559 (1980). [Further], maintenance of the
   suit in the forum state cannot offend traditional notions of fair play and substantial justice. International Shoe
   Co. v. Washington, 326 U.S. 310, 316, 90 L. Ed. 95, 66 S. Ct. 154 (1945), quoting Milliken v. Meyer, 311 U.S.
   457, 463, 85 L. Ed. 278, 61 S. Ct. 339 (1940)." (internal quotation marks omitted) Combustion Eng'g,
   Inc. v. NEI Int'l Combustion, Ltd., 798 F. Supp. 100, 103 (D.Conn. 1992).

   a. Reasonably Anticipate

   The essence of the minimum contacts test is "that there be some act by which the defendant purposefully
   avails itself of the privilege of conducting activities within the forum State, thus invoking the benefits and
   protections of its laws." Hanson v. Denckla, 357 U.S. 235, 253, 2  [*165]  L. Ed. 2d 1283, 78 S. Ct. 1228
   (1958) (citing International Shoe Co., 326 U.S. at 319)." See also Ensign-Bickford Co., 817 F. Supp. at 1029;
   Combustion Eng'g, Inc., 798 F. Supp. at 105. This "due process inquiry rests upon the totality of the
   circumstances rather than any mechanical criteria . . ." Combustion Eng'g, Inc., 798 F. Supp. at 105.

   In Whelen Eng'g Co., 672 F. Supp. at 664, the court concluded that because "[the defendant] readily supplied
   interested potential customers with catalogs advertised in periodicals having Connecticut circulation, provided
   products on order . . ., and demonstrated its readiness to initiate telephone solicitation of Connecticut
   customers," it purposefully availed itself of the privilege of doing business within the state and
   therefore, could reasonably be expected to be hailed into court. See McFaddin, 354 F. Supp. 1166.

   In the present case, Instruction has directed its advertising activities via the Internet and its toll-free number
   toward not only the state of Connecticut, but to all states. The Internet as well as toll-free numbers are
   designed to communicate with people and their businesses in every state. Advertisement on the Internet can
   reach as many as 10,000 Internet users within Connecticut alone. Further, once posted on the Internet, unlike
   television and radio advertising, the advertisement is available continuously to any Internet user. ISI has
   therefore, purposefully availed itself of the privilege of doing business within Connecticut.

   The court concludes that since ISI purposefully directed its advertising activities toward this state on a
   continuing basis since March, 1995, it could reasonably anticipate the possibility of being hailed into court
   here.

   b. Fair Play and Substantial Justice

   Since the defendant contends that no minimum contacts exist, it did not address the fairness of such a
   finding.

   The plaintiff states  that it is fair to adjudicate the present case in Connecticut because travel time
   between Natick, Massachusetts and Hartford, Connecticut is less than two hours, and the defendant has
   retained counsel within the state of Connecticut.

   "The minimum requirements inherent in the concept of 'fair play and substantial justice' may defeat the
   reasonableness of jurisdiction even if the defendant has the requisite minimum contacts with the forum.
   However, where minimum contacts have been established the defendant 'must present a compelling case that
   the presence of some other considerations would render jurisdiction unreasonable.'" Combustion Eng'g, Inc.,
   798 F. Supp. at 106 (citing Burger King, 471 U.S. at 477). The factors to be considered are "the relative
   burdens on the plaintiff and defendant of litigating the suit in this or another forum, the forum state's interest
   in adjudicating the dispute, and the interstate judicial system's interest in efficient resolution of
   controversies." Combustion Eng'g, Inc., 798 F. Supp. at 106 (citing Burger King, 471 U.S. at 476-77).

   In the present case, the distance between Connecticut and Massachusetts is minimal. Further, since the
   present action also concerns issues of Connecticut common and statutory law, Connecticut has an
   interest in adjudicating the dispute. This being the case, adjudication in Connecticut would dispose of this
   matter efficiently. Therefore, the court concludes that its finding of minimum contacts in this case comports
   with notions of fair play and substantial justice.

3. Venue

   The defendant next claims that, according to 28 U.S.C. § 1391(b) n3, venue is improper because the
   defendants reside in different states, the events or omissions giving rise to this claim took place in
   Massachusetts, and this action, therefore, should be prosecuted in Massachusetts.

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   n3 28 U.S.C. § 1391(b) provides, in relevant part, that: "A civil action wherein jurisdiction is not founded solely
   on diversity of citizenship may, . . ., be brought only in (1) a judicial district where any defendant resides, if all
   defendants reside in the same State, (2) a judicial district in which a substantial part of the events or
   omissions giving rise to the claim occurred, or a substantial part of property that is the subject of the action is
   situated, or (3) a judicial district in which any defendant may be found, if there is no district in which the
   action may otherwise be brought."

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   The plaintiff responds that subsection (1) of 28 U.S.C. § 1391(b) which states that "a  [*166]  civil action . . .
   may . . . be brought only in (1) a judicial district where any defendant resides, if all defendants reside in the
   same state . . .," has been satisfied in this case. This is because 28 U.S.C. § 1391(c) n4 provides that: "a
   defendant that is a corporation shall be deemed to reside in any judicial district in which it is subject to
   personal jurisdiction at the time the action is commenced . . ." Since the defendant, ISI, a corporation, is
   subject to personal jurisdiction in Connecticut, then for venue purposes, it is deemed to reside in Connecticut.
 

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   n4 28 U.S.C. § 1391(c) provides, in relevant part, that: "For purposes of venue under this chapter, a
   defendant that is a corporation shall be deemed to reside in any judicial district in which it is subject to
   personal jurisdiction at the time the action is commenced . . ."

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   The court concludes, therefore, that the provisions of § 1391(b)(1) having been  [**15]  complied with,
   Connecticut venue is proper.

   Conclusion

   For the foregoing reasons, the motion to dismiss is denied (Document No. 7).

   It is so ordered, this 17th day of April, 1996, at Hartford, Connecticut.

   Alfred V. Covello

   United States District Judge